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DIRECTOR OF SALES AND MARKETING
Fairbanks, Alaska
Full-time
Company Description
Pikes Waterfront Lodge is located on the Chena River since 2000. This locally owned and operated hotel is minutes from the airport and a popular destination for both business and tourist travelers. Our Gold Rush Era themed hotel offers a unique and relaxing environment for our guest all year in the Interior of Alaska.
Job Description
The Director of Sales and Marketing is responsible for the daily sales efforts and is responsible for the overall positioning of the hotel, communication and development of customers for the property. Candidates should have a dynamic leadership style, possessing excellent communication and decision making skills in a professional manner. The candidate will work closely with the entire management staff to execute and meet all hotel goals.
Description:
Prepare Sales Reports and annual Sales & Marketing Plan
Create an effective Sales Program that will increase awareness and positive perception of the hotel.
Knowledge of the travel industry, current market trends, and economic factors.
Ability to access, understand and accurately input information using moderately complex computer system.
Assist in preparation of the marketing, advertising, sales plans, programs and annual budget; manage within approved plans and budgets
Develop rates, group sales deployment strategies through review of competitive data
Ability to effectively listen, communicate and perform diplomacy with internal and external customers and staff in all situations.
Develop awareness and reputation of the hotel in the market
Prepare, implement and compile data, monthly reports, and annual goals as directed.
Perform other duties as assigned
Qualifications
Desired Skill & Experience
Proficiency in Microsoft Word, Excel, and property management systems.
Command of the English language both written and verbal. Additional languages is a plus.
Strong media, presentation and computer skills
Confidence with Social Media and Guest relations