Manager, Data and Analysis

Manager, Data and Analysis

02 Dec 2024
California, Sanfrancisco, 94102 Sanfrancisco USA

Manager, Data and Analysis

Vacancy expired!

Job Description

What you’ll do:

As Manager,

you’ll drive strategic marketing growth for clients and inspire a team of analysts and senior analysts. You’ll work to surpass client goals through brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy.

Day-to-day, your role includes:

· Providing and presenting strategic data-driven recommendations across channels to improve client decision-making and ROI

· Building effective marketing strategies with other internal partners to optimize client budgets and programs

· Leading a team of Analysts and Senior Analysts through regular client reporting, ensuring their growth as they progress through their career

· Serving as a client and internal resource on industry trends and key functional areas such as analytical tools and marketing measurement

· Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.

· Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).

Qualifications

We’re looking for strong, impactful work experience, which typically includes:

· 5-7 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company

· Experience managing a team

· Strong analytical, critical thinking, and problem solving skills

· Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)

· Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)

· A four-year college degree; advanced degree is a plus

· Passion for online advertising and emerging trends in the digital landscape

· The ability to thrive in a fast-paced and deadline-driven environment

Additional Information

All your information will be kept confidential according to EEO guidelines.

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