SOCIAL MEDIA AND COMMUNITY MANAGER, PHOTOSHOP EXPRESS

SOCIAL MEDIA AND COMMUNITY MANAGER, PHOTOSHOP EXPRESS

16 Jun 2024
California, Sanfrancisco, 94101 Sanfrancisco USA

SOCIAL MEDIA AND COMMUNITY MANAGER, PHOTOSHOP EXPRESS

Vacancy expired!

An opportunity to show the world that creativity can truly be for anyone. Photoshop Express is enabling everyday consumers to achieve their creative vision in an easy, fun way with a best-in-class app. As part of the Photoshop product marketing team, the Community and Social Media manager will be responsible for building social strategy and fostering relationships with community members in order to grow awareness, loyalty and drive engagement with targeted audiences.
The product marketing team needs a strong and innovative community manager with a passion for creativity and photo editing. The role offers the opportunity to build from scratch the first consumer-oriented community

What You'll Do / Desired Skills & Experience
  • Social/Community Strategy and Programs: Pioneer and evolve our social strategy, influencer programs, paid media recommendations and marketing campaigns for building an engaged online community and awareness with active social channels: curating U publishing and managing day to day engagement on social media with proactive and reactive communications.
  • Creative & Content Management: Coordinate and maintain relationships with agency partners & in-house creative teams to brief, manage, and/or create original content for distribution. Oversee and manage editorial calendar, understand content production pipeline, and be brand evangelist to help improve and communicate utilization of content
  • Analysis and Optimization: Analyze and report on the performance of owned social channels and community programs to measure the effectiveness of our efforts, with an emphasis on continuous optimization and iteration
  • Voice of User: Champions the voice of community with internal stakeholders, working directly with the PMM and Product teams to share insights and recommendations
  • Trend Spotter: Expert understanding of how brands should participate in social media in an authentic way. Understands pop culture, trends, and the general zeitgeist of the community; social and meme culture and how to credibly and sensitively work within it while stewarding the brand

What You'll Need to Succeed
  • Passion about Creativity. Ideally you have creative skills yourselves, are a user of Photoshop Express or other consumer mobile photo editing apps, and are able to make creative social posts on the fly
  • Excellent communication skills, especially writing skills and ability to manage customer facing communications. Comfortable to draft, edit, and proof copy that is both conversational, accurate, and can compel action.
  • Impeccable project management skills and ability to adapt to a fast paced environment
  • Highly collaborative, resourceful and willing to help build processes, influence and communications across teams
  • Ability to adapt to ambiguous and changing situations, proactively identify problems, solutions, and takes actions to address them
  • The ability to successfully organize, prioritize and manage multiple projects under strict deadlines is essential.
  • Strong networking and social media skills.

Education & Experience
  • BA in relevant field required
  • Minimum 4+ years of full time work experience
  • Experience working in social and/or community management

Job Details

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