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job summary:
Our ideal candidate will have 5+ years of experience and be able to execute and maintain effective vendor relations, marketing strategies, assisting with campaign development, analyze the effectiveness of each campaign, and developing our front-end, lead generation programs.
The successful candidate will play an integral role in building and engaging the company's customer base through effective strategies that will promote the long-term growth of our organization. This person should possess strong knowledge and be able to support specific departmental goals in lead generation, lead qualification, communication, brand building, and integrated
marketing. Ultimately, this person will help build and maintain a strong and consistent brand through a wide range of online marketing channels.
BS/MS degree in marketing or a related field.
? 4-5 years of proven working experience in digital marketing.
? Demonstrable experience leading and managing SEO/SEM, marketing campaigns,
social media, and/or other digital advertising campaigns.
? Working knowledge of HTML, CSS, and JavaScript development and constraints.
? Up-to-date with latest best practices in online marketing and measurement.
? strong analytical skills and data-driven thinking.
? Experience in optimizing landing pages and user funnels.
? Experience in A/B testing of campaigns.
? Website design experience.
? Customer persona development.
? Branding and messaging experience desired.
? Must be a strategic thinker with good problem-solving skills.
? Have strong experience with managing budgets and tracking ROI.
? Must be comfortable multi-tasking many projects and tasks.
? Should be highly organized and detail-oriented.
? Analytical, numbers-oriented, quantitative by nature.
? Have good negotiation skills; must be a strong negotiator.
? Must have excellent verbal skills and strong written and presentation skills.
location: Santa Clara, California
job type: Permanent
salary: $130,000 - 140,000 per year
work hours: 8am to 4pm
education: Bachelors
responsibilities: