Vacancy expired!
Contract-to-Hire | Boulder/Louisville, CO
Join one of Inc 5000’s fastest-growing companies as an SEM/Social Media Manager. A top-rated Google Marketing Platform Partner, DELVE is a strategic partner for site-side analytics, campaign management, and advanced marketing science. You will join an energetic growing team of analysts, data engineers, data scientists, and media traders.
Your primary responsibilities will include: (key accountabilities)
Managing and optimizing clients’ SEM and Paid Social accounts (Google Ads, Bing Ads, Search Ads 360, Facebook, Twitter, Linkedin, etc.)
Developing and executing effective campaign strategies
Own keyword selection, competitive research and new account setup strategy
Continually optimize all aspects of SEM/Social campaigns to improve results over time (performance analysis, ad copy/format testing, quality score improvement, keyword management, landing page testing, audience segmentation, etc.)
Ensure budget pacing is always aligned with client's total budget and ROAS goals
Track KPIs to assess performance and pinpoint issues/opportunities
Create reports/dashboards for clients and management
Write compelling copy for SEM and Paid Social ads
Proactively suggest new test ideas and develop estimates/projections to support them
Keep up with SEM/Social trends/betas/best-practices and implement for clients’ accounts.
Who we are looking for: (requirements of skills, experience, soft skills, etc)
5+ years of hands-on experience managing paid digital media, including 2+ years managing Google Ads (formerly AdWords) and 2+ years managing paid social campaigns, preferably Facebook.
Google Ads Certified (provide link as proof)
3+ years experience with client-facing responsibilities (account management, weekly calls, monthly report presentations, etc.)
2+ years experience gathering actionable insights out of Google Analytics
2+ years experience building client-facing reports/dashboards, presenting reports and fielding questions with knowledgeable answers.
Experience launching and evaluating A/B tests within SEM/Social campaigns.
Proficiency in MS Office (particularly Excel & Powerpoint)
BA/BS in Marketing or related field
What would make you the ideal candidate: (Ideal experience/skills–not required, just a plus)
Search Ads 360 Certified (provide link as proof)
Google Analytics IQ Certified (provide link as proof)
Familiarity with HTML & JavaScript for tagging and conversion tracking
Experience managing Google Shopping campaigns
Hands-on experience with other digital marketing channels (programmatic, email, etc.)
Can analyze what marketing channels (Search, Shopping, Display, etc) would be most effective at meeting client goals
Experience at a digital agency or consultancy preferred
Excellent communication skills, both written and verbal
Detail-oriented, analytical thinker comfortable working with data
Ability to explain complex concepts in a concise way to help others understand quickly
Resourceful and persistent in problem-solving. We are a small team, so you will often need to find a solution on your own
Ability to work efficiently, both within a team and independently
Ability to multitask, rapidly re-prioritize & stay organized
What DELVE can offer you:
Ownership of your work, responsibility to make things happen and the opportunity to make a real difference
An opportunity to join a fast-paced and exciting business in the data science/ad-tech sector, that is experiencing rapid growth
A culture that emphasizes honesty, collaboration, growth, and personal responsibility
A Boulder office with a well-stocked kitchen, regular social outings and a friendly office dog
Competitive compensation based on experience
Contract-to-hire: starting with a three month contract, we’ll evaluate performance at contract completion to determine if a full-time offer is a good fit.
Benefits come with full-time employee status: Full medical coverage, annual ski pass, the ability to work from home part of the time and paid time off to enjoy everything Colorado has to offer!
Learn more at delvedeeper.com
