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To get the best candidate experience, please consider applying for a maximumof 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketingJob DetailsPOSITION SUMMARY:We are looking for a hardworking, self-directed product marketer who will beresponsible for providing a comprehensive view of our market of causemarketers, to deploy our own marketing strategies that deliver againstcustomer and company needs. This role typically focuses on developing andexecuting launch, demand generation, sales enablement, and leadgeneration strategies for our Marketing & Engagement products.This is an outstanding opportunity that can impact thousands of nonprofitorganizations, while working on the world's most innovative platform fordelivering impactful applications. The team is one where self-directedindividuals thrive, and one where your vision of how technology can be usedin the social sector has a ripple of impact.The product marketer will be required to be knowledgeable and enthusiasticabout leading the development, execution, and strategy for effectivepositioning of products to our nonprofit fundraisers in a way that is clearand compelling. Our Product Marketers work cross-functionally with every teamwithin Salesforce.org; from diving into the market to develop extensivemarket subject matter expertise to launching new products, and workinginternally to refine internal sales enablement content and market-facingcollatRESPONSIBILITIES:Partner with Salesforce.com Marketing Cloud and Salesforce.org ProductManagement to understand the product strategy. Translate product functionalityand benefits into compelling marketing messages.Build and execute product launch plans that are fully synced with business &revenue goals and align with pipeline generation targets.Collaborate with Content, Campaigns, and Digital Marketing teams to defineand drive innovative awareness and demand campaigns and events strategies tosupport business objectives and build demand.Develop customer-facing materials that clearly articulate the value of ourproducts. Deliver webinars, datasheets, solution guides, demo videos,and other content for all funnel stages. Create visionary and compellingcustomer-facing presentations.Produce effective sales enablement materials, such as cheat sheets,FAQs, and competitive information, making it easy for Sales to understandproduct offerings and key positioning.Ensure Salesforce.org is viewed as a thought leader in the nonprofit sectorand help evangelize the value of our solutions.Confidently deliver presentations to audiences of all sizes (ranging fromone person to hundreds of people)Track, measure, and report against objectives.PREFERRED SKILLS:Combined 4-6 years of combined experience in product marketingDemonstrated ability in launching and growing innovative products,preferably with a familiarity of the cloud/SaaS and CRMUnderstanding of fundraising market landscape and competitorsTop-notch messaging, positioning, and storytelling, with experiencecrafting compelling marketing contentHighly personable, charismatic, innovative, creativeStellar public speaking skillsPersuasive communicator to build momentum and buy-in from other teamsProven track record in performing well in a fast pace environmentOrganizational skills to effectively manage competing projects with tightdeadlinesExceptional team player with proven ability to lead through influenceFor Colorado-based roles: Minimum annual salary of $99,200. You may alsobe offered a bonus, restricted stock units, and benefitsAccommodationsIf you require assistance due to a disability applying for open positionsplease submit a request via this .Posting StatementAt Salesforce we believe that the business of business is to improve the stateof our world. Each of us has a responsibility to drive Equality in ourcommunities and workplaces. We are committed to creating a workforce thatreflects society through inclusive programs and initiatives such as equalpay, employee
