Business-to-Business Marketing and Communications - Lead Associate

Business-to-Business Marketing and Communications - Lead Associate

02 Sep 2021
District of Columbia, Washington, 20001 Washington USA

Business-to-Business Marketing and Communications - Lead Associate

Job Description

As a valued colleague on our Credit Policy and Risk Management Marketing team, you will act in a lead role working with Single-Family business partners to help them achieve their business objectives through developing and implementing marketing and communications strategies and content.

The Business-to-Business Marketing and Communications -Lead Associate role will offer you the ability toworkalongside people who care,so that you can deliver on the following responsibilities:

  • Develop and execute business-to-business marketing and communications strategies to support business policy and risk management business objectives.
  • Build marketing programs designed to keep Fannie customers (lenders)/stakeholders informed of policy/guideline changes.
  • Develop marketing campaigns utilizing channels/techniques of beacon B2B marketers.
  • Harness the power of Fannie Mae data and insights to create compelling content that drives / builds our brand.



Minimum Required Experiences

  • 4 years related experience.
  • Bachelor’s degree or equivalent.
  • Solid business-to-business marketing strategy and communications experience.
  • Strong writing and content development skills.
  • Mortgage market, financial services, or other highly regulated industry experience.
  • Experience with legal, investor relations, risk management policy/process communications.
  • Ability to understand the complexities of business policies / contractual terms and translate them clearly and accurately into simplified communications for a variety of audiences.
  • Ability to identify and persuasively communicate unique value propositions and differentiators.
  • Strong critical thinking skills.
  • A team player with a collaborative working style and a willingness to contribute to all aspects of team's work product.
  • Ability to work independently and manage multiple projects simultaneously.
  • Excellent time management and prioritization skills and ability to work under aggressive deadlines.
  • Excellent written and verbal communications skills.

Desired Experiences

  • Degree in marketing and/or business preferred.

Additional Information


The future is what you make it to be. Discover compelling opportunities at

Fannie Mae is an Equal Opportunity Employer, which means we are committed to fostering a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, religion, national origin, gender, gender identity, sexual orientation, personal appearance, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation in the application process, email us at [emailprotected]

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