MarTech Architect, Sr Manager

MarTech Architect, Sr Manager

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Company Description

Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients' businesses through designing the products and services their customers truly value.

Job Description

Publicis Sapient is looking for MarTech architect to join our team of bright thinkers and doers. You will use your problem-solving creativity to design, architect, and develop high-end technology solutions that solve our clients' most complex and challenging problems across different industries. We are on a mission to transform the world and you will be instrumental in shaping how we do it.

Qualifications

Your Skills and Experience:

• Broad understanding of entire MarTech stack - data, decisioning and channel activation - from a data-driven marketing / personalization lens
• Deep understanding of Content ecosystem components like CMS, DAM, DRM, Personalization engines, Taxonomy/Metadata Management, Workflow tools, etc.
• Has good understanding on how content is personalized and leveraged for channel and experience activation across web, mobile and email channels
• Deep understanding of Adobe Experience Manager (AEM), AEM Assets/DAM, and overall Adobe ecosystem (specifically Adobe Target, Adobe Analytics)
• Familiarity with campaign management platforms (Adobe Campaign or Salesforce Marketing Cloud) and Adobe Audience Manager/DMP would be a plus
• Has experience in performing capability/system audits and assessments - from a business capability, process and technology perspective
• Ability to gather and document key requirements (functional, non-functional) and pain points
• Has experience in producing product and vendor comparisons, using key criteria - both qualitative and quantitative (via scoring) and creating business case justifications via a TCO model
• Ability to produce executive level summaries, MarTech ecosystem diagrams and presentations
• The role requires excellent client communication and facilitating skills, ability to influence others and gain consensus, and team collaboration (involving sensitive / political topics that will require some careful positioning and communication)
• Expert in conducting stakeholder interviews by creating meeting agendas, scheduling meetings, creating discussion guides, in-meeting facilitation and follow-up
• Candidate should be proactive, a quick learner and be able to deal with ambiguity and drive towards clarity

Additional Information

As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at or you may call us at