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You will join the U.S. Multichannel Excellence (MCE) team as a critical business partner to Biogen’s US Alzheimer’s Disease marketing team. You will be accountable for developing, executing, and optimizing brand and segment-level multichannel marketing campaign strategies in support of the Alzheimer’s Disease franchise.
You will leverage strategic and tactical skills to plan multichannel marketing campaigns and engagements and identify optimization efforts to refine tactics based on data and analytics. Reporting to the Director, US Multichannel Excellence, you will act as a change agent to champion efforts to establish Biogen as a differentiated leader in leveraging digital experiences to drive business success.
What You’ll DoYour intellectual curiosity and passion for winning help you thrive in a dynamic environment. You are an innovator who has an analytical approach and you work with a solutions-oriented mindset, a sense of urgency, and attention to detail. You have a proven ability to influence without authority and build credibility and strong partnerships with a diverse set of internal and external stakeholders. You leverage your strategic-thinking and problem-solving skills to deliver results and achieve business goals in a customer-centric, innovative, and value-driven way.
BA/BS required
MBA or other related graduate degree preferred
Why Biogen?Our mission to find therapies for neurological and rare diseases is a unique focus within our industry and this shared purpose is what connects us as a team. We work together to overcome obstacles and to follow the science. We are resilient as we strive to make an impact on our patients’ lives and on changing the course of medicine. Together, we pioneer. Together, we thrive.
You will join the U.S. Multichannel Excellence (MCE) team as a critical business partner to Biogen’s US Alzheimer’s Disease marketing team.