Marketing Specialist

Marketing Specialist

14 Jul 2024
Minnesota, Minneapolis / st paul, 55401 Minneapolis / st paul USA

Marketing Specialist

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Never settle, dig deeper. Our Core Values Deliberately Safe We believe all safety incidents are avoidable when everyone operates with a deliberate mindset. We are deliberately proactive and thorough in training and job planning. We are deliberately safe in our everyday operations and decision-making.

Build with Intention We build with intention. Whether in the office or the field, we work with grit and determination toward a better future for everyone involved. We leave things better than we found them, and never leave a job until we’re proud to put the Veit name on it.

Leaders Dig First Egos have no place at Veit. We expect everyone on our team to dig in with a leadership mentality. That means being willing to jump in, take ownership, and get mud on our boots — especially when times get challenging.

Real Relationships Like our work, we approach relationships authentically, with a long-term mindset. Whether you’re a client partner, vendor, or team member, we make an effort to build a more meaningful connection with you by communicating with respect and honesty.

Integrity in Everything As part of the Veit family, everything we do and say reflects on this entire company. We act with integrity, which means treating others just as we want to be treated, doing the right thing, and holding ourselves accountable.

About Us

Veit is one of the country’s leading specialty contractors, with over 90 years of experience and the best people in the industry. We pride ourselves on our relentless pursuit to push the construction industry forward and deliver for our customers. Our modern fleet of iron, diverse expertise, and unmatched determination allow us to successfully tackle some of the largest and most complex projects across every sector while also living out our values every day.

Our company culture is one where everyone pitches in to get the job done, regardless of job title or seniority. We do everything we can to maintain an atmosphere where family comes first. We want every one of our employees to look forward to each day at work and make it home safe and happy at the end of the day.

Position Summary

The Marketing Specialist, reporting to the Director of Marketing, supports development and execution of marketing strategies throughout the Veit enterprise by coordinating internal and external communications, providing graphic support to the Marketing, Sales/Business Development teams, and maintaining a uniform approach to branding across the Veit enterprise.

Essential Duties and Responsibilities

Maintains company website to include up to date and timely information.

Manages the ordering, tracking & distributing all promotional materials. Serves as point of contact for company apparel website, Veit Threads.

Creates graphics using Adobe Creative Suite for internal Veit meetings, events, announcements, presentations, etc.

Assists with the development of project profiles and organization charts as needed for proposals.

Develops, edits, and implements style and design guides/templates for proposals and other supporting deliverables.

Develops and updates PowerPoint presentations and other marketing collateral for internal or external meetings.

Serves as a brand steward by managing brand consistency including fonts, logo, and color usage.

Illustrates the Veit value proposition in proposals and award nominations.

Manages social media content across the Veit Enterprise.

Designs and manages email campaigns using Mailchimp.

Gathers digital content to build content library.

Organizes and facilitates external events including golf tournaments, tradeshows, client events an outings etc.

Assists the sales and talent acquisition teams in creating effective marketing and recruitment campaigns.

Monitors online marketing metrics including SEO and PPC campaigns.

General marketing support through various administrative tasks.

Keeps supervisor informed of known actions, written or verbal, which may affect the ability to successfully perform assignments or adversely affect company operation.

Other projects or duties as assigned by management.

Required Knowledge, Skills and Abilities

Bachelor’s Degree plus two years’ related experience; or equivalent combination of education and experience. Degree and/or experience must be in marketing, communications, journalism, graphic design, or similar field

Proficient in Adobe Creative Suite and Microsoft Office including Word, Excel, PowerPoint, Outlook, and SharePoint.

Previous experience managing social media across multiple platforms including Facebook, Instagram, LinkedIn, and TikTok.

Excellent verbal and written communication skills, including ability to effectively communicate with internal and external customers. Must clearly communicate directions and information. Must have good interpersonal skills.

Must be a strong team member and possess the ability to continually listen, collaborate, and communicate among colleagues, internal customers, team partners, and exude professionalism.

Ability to respond to shifting priorities in a versatile environment with a can-do attitude.

Ability to exercise a high level of professional judgement and confidentiality.

Meticulous attention to detail and consistency in work product is a must.

Ability to meet deadlines and work under pressure without compromising accuracy.

Preferred Knowledge, Skills and Abilities

Experience using Video Editing Software is a plus.

Professional photography experience is a plus.

WordPress experience is desired, but not required.

Supervisory Responsibility

None

Other

Must be able to pass a pre-employment drug test.

Must possess valid driver’s license and have the ability to maintain a satisfactory MVR.

Travel to local jobsites in the Minneapolis/St. Paul metro area is required.

Physical Demands

The physical demands described are representative of those that must be met by any employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee frequently communicates with employees and clients and must able to exchange accurate information. Additional functions include: stand and/or sit in a stationary position for extended periods of time; 50%+, use a computer/laptop in an office environment with natural and/or fluorescent lighting, navigate between office building floors, attend off-site meetings on occasion, and lift up to 50 lbs. unassisted.

Work Environment

The work environment characteristics described here are representative of those employees may encounter while performing the essential functions of this job. Employee frequently works alone and with others. Most often in a typical office environment. Employee is rarely exposed to minimal to moderate noise levels on job sites.

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