Marketing Technologist

Marketing Technologist

16 Jun 2024
New Jersey, Raritan, 08869 Raritan USA

Marketing Technologist

Vacancy expired!

Position: Global Marketing Technologist

Duration: 6+ Months

Location: Raritan NJ or REMOTE

Responsibilities:
Execute website content initiatives, Pardot campaigns and social media initiatives
Help implement strategies and approaches to drive customer acquisition, value, engagement, and loyalty
Understand best practice marketing processes and align technology solutions to optimize those processes across the business
Ensuring existing tools are being utilized effectively and continue to meet the needs of the business
Support demand generation initiatives
Serve as super-user and product evangelist for a variety of digital tools
Oversee data management
Generate monthly reporting metrics and performance analysis
This role must demonstrate proficiency in the following systems:
Email marketing tools (i.e. Pardot)
Customer Relationship Management platforms (i.e. SFDC)
Measurement tools (i.e. Google Analytics, Meltwater)
Content management platforms, Websphere & HTML coding knowledge experience a plus

Skills Required:
Proven expertise with Pardot or Marketo or Eloqua, SFDC and Google Analytics is mandatory
Proficient in digital marketing, website development and omni-channel marketing

Job Details

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