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ESSENTIAL DUTIES include the following:
⢠Satisfies the transportation needs of vehicle purchasers.
⢠Sells/leases and delivers a minimum of 10 units per month.
⢠Approaches, greets, and offers assistance or direction to any customer who enters the dealership showroom or sales lot.
⢠Assists customers in selecting a vehicle by asking questions and listening carefully to their responses.
⢠Explains fully product performance, application, and benefits to prospects.
⢠Describes all optional equipment available for customer purchase.
⢠Offers test drives to all prospects. Follows dealership procedure to obtain proper identification from customer prior to test drive.
⢠Utilizes dealership sales control and follow-up system.
⢠Exhibits high level of commitment to customer satisfaction.
⢠Knows and understands the federal, state, and local laws which govern retail automobile sales.
⢠Establishes personal income goals that are consistent with dealership standards of productivity, and devises a strategy to meet those goals.
⢠Attends product and sales training courses as requested by sales manager.
⢠Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
⢠Knows and understands equity and values, and is able to explain depreciation to the customer.
⢠Ensures that the sales manager has an opportunity to meet each customer.
⢠Turns 100 percent of closed deals to finance and insurance manager, along with properly completed paperwork (insurance information, trade title, etc.).
⢠Writes complete sales orders and processes paperwork in accordance with established dealership policies.
⢠Prepares sold vehicles for customer delivery prior to customer arrival.
⢠Delivers vehicles to customers and ensures customers understand the vehicle's operating features, warranty, and paperwork prior to the customer leaving the dealership lot.
⢠Introduces customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership's service department.
⢠Schedules first service appointment.
⢠Follows up on all post delivery items, tag/title work, "we-owes", and special requests to be sure that all customer expectations are met.
⢠Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction.
⢠Maintains a prospect development system.
⢠Reviews and analyzes actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
⢠Follow up with customer after delivery to review survey and encourage them to return.
⢠Lot duties to include moving cars, snow clean up and moving displays.
⢠Attends sales meetings.
⢠Maintains professional appearance.
⢠Perform other duties as assigned.
