Position Description The Salesforce Marketing Cloud (SFMC) Production Specialist works within the SFMC Services team to code email campaigns and landing pages. This role includes coding HTML emails, building template-based emails, and using SFMC's proprietary scripting language, automation and database tools to ensure that customers' emails are dynamic, efficiently-coded, and render correctly across a wide variety of email clients. In addition, the ET Production Specialist is responsible for conducting preliminary testing for functional and rendering quality, and preparing program assets for deployment by either the customer or an SFMC Campaign Specialist.
Primary Responsibilities
Upon receipt of customer-approved final creative assets, conduct one or more of the following activities:
Prepare Photoshop files as required, slicing/resizing images
Build emails or landing pages using SFMC templates and industry best practices
Leverage the SFMC tools and scripting language to update content and enable subscriber personalization
Leverage SFMC scripting language to build dynamic emails or landing pages based on the client’s functional specifications
Utilizing 3rd party tools (Litmus, ReturnPath), to assess the quality of each deliverable prior to sending to the internal team to ensure it meets the standards dictated by SFMC as well as Precision Dialogue
Technical Knowledge
Gain technical Knowledge and expertise in the SFMC platform.
Acquire technical knowledge from work experience, department education and training paths.
Stay updated with the latest trends in the technical market.
Communication Skills
Collaborate with the team to perform projects successfully.
Work with project leads to prioritize project deliverables for all engagements
Communicate with clients to report status of projects.
Process knowledge / Professionalism
Execute work with a high level of quality.
Utilize current processes and tools to complete projects successfully.
Work Attitude
Keep a positive attitude and commitment towards work.
Show pro-activity and optimism to solve issues or propose new ideas.
Additional Responsibilities
Live the RRD Marketing Solutions values each day
Client focus: We work for them
High performance: We must be better
Responsibility: Take it & own it
Trust & respect: Earn first, convey second
Teamwork: Essential to fulfill the promise
Continually learn, engage, and contribute
On-call support may be required depending on client needs
Travel as necessary
Qualifications
HTML, CSS and JavaScript Knowledge
One year of programming
Positive Attitude and pro-activity
Pluses
Microsoft .NET and SQL knowledge
SFMC platform experience.
PHP or any other scripting knowledge.
AmpScript
RRD is an EEO/AA including Vets and Disabled Employer