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Position Summary
The Communications Specialist promotes the goals and objectives of the organization through producing publications and assisting with messaging, public relations, marketing, and social media outreach. The Communications Specialist coordinates the NSVRC’s biannual newsletter, The Resource, and reviews and edits print and online publications. In addition, the Communications Specialist works closely with printers and other consultants to manage the production of materials. This position responds to media requests and prepares information for media and for the field. As a member of the Communications Team, this position plays a key role in NSVRC’s overall online presence and promotion of resources including social media management, email marketing, and online content development (web pages, blogs, podcasts, videos, etc.). This position also coordinates communications needs of our partner initiative RALIANCE.
Essential Duties and Responsibilities
Publications
Coordinates the planning, editing, production of print and online publications. Works with members of staff to schedule and plan upcoming projects.
Serves as editor for NSVRC’s magazine-style newsletter, The Resource. Assists with writing other publications.
Ensures quality of materials through knowledge of organization’s publication standards. Keeps track of projects and their deadlines.
Assists in the content development, design, and maintenance of web pages. Posts resources(blogs, videos, podcasts, etc.) ensuring that they meet organization’s accessibility standards.
Establishes and maintains contact with printers, graphic designers, and other professionals assisting with materials.
Participates as a member of the language access group and works with staff to create original and translated Spanish-language materials.
Medical and Messaging:
Assists in implementing messaging and communications strategies.
Actively monitors presence in the media and online using Cision. Keeps up to date on relevant news stories.
Assists with developing talking points, press releases, editorials and other resources in response to current events and issues. Disseminates press releases on the organization’s website and via newswire.
Acts as a resource to the media, staff, and constituents in their response to information requests from the public and the media.
Coordinates the communications needs of RALIANCE, including social media, email, and Google Ads.
Branding and Promotion:
Develops and monitors standards and procedures for original, printed, and copied material including consistency of message and branding.
Manage organization social media accounts and assist with regular posting to Twitter, Facebook, Instagram, LinkedIn, and other social media pages. Regularly gather analytics to understand and engage our online audience. Attend monthly social media check-in meetings to strategize participation in partner campaigns, events, and cultural observances.
Assist with developing and disseminating e-newsletters and email marketing content. Utilize customer relationship management (CRM) software to optimize outreach and engagement of online audiences.
Assists with marketing materials and public awareness campaigns, including Sexual Assault Awareness Month campaign.
Prioritizes diversity, inclusion, and a racial justice lens in publications and outreach efforts. Coordinates the development of culturally-relevant materials to engage a diverse range of traditionally underserved communities.
Coordinates release dates and promotional activities with the annual outreach plan.
Designs online promotional content (share graphics, email banners, etc.) as needed.
Branding and Promotion:
Assists the Communications Director in planning projects and identify team objectives.
Assists with joint projects with the PA Coalition Communications Department, such as conferences and special events.
Attends and/or participates in national conferences, workshops, meetings, and focus groups. May make public presentations in areas of expertise.
Participates in staff meetings and in-service trainings and performs other duties as assigned.
Qualifications
Background in Communications, Journalism, English, Marketing, or related field. Three years of related experience and/or training required; or equivalent combination of education and experience, such as but not limited to Associate’s Degree, Bachelor’s Degree, or other related certificates, continuing education, and experience.
This position requires research abilities, a sound understanding of statistics and social science methodology and excellent writing and editing skills. Some public speaking is required. Experience with social media platform management (including Facebook, Twitter, Instagram, LinkedIn); graphic design with Adobe Creative Suite software (InDesign, Photoshop, and Illustrator); customer relationship management (CRM) software; and website content management systems preferred.
Knowledge of sexual assault direct service, prevention, or related social justice field is helpful. Candidates should thrive in a fast-paced, collaborative team, excel at multitasking, managing multiple projects and deadlines, and demonstrate attention to detail. Candidates who identify as bicultural and bilingual in Spanish and English are encouraged to apply.
