Media Planner /Remote option

Media Planner /Remote option

24 Oct 2024
Pennsylvania, Philadelphia, 19113 Philadelphia USA

Media Planner /Remote option

Vacancy expired!

Job Description

We’re hiring a bright cross-channel Media Planner to manage planning day-to-day responsibilities.The role covers media planning and buying from A to Z – target analysis, plan development, client management, media partner negotiations, program execution & optimization and champions integration and strategy.

You should have 1-2 years of agency experience and thrive in a fast paced, entrepreneurial environment. You’re truly passionate about advertising, have strong analytical, presentation and multi-tasking skills. You’re diligent, resourceful, and should like coming up with solutions to the impossible. And, you should be comfortable in a casual and collaborative environment where the structure is loose, the only limitations are your own.

Day to Day:

  • Media Plan development (strategy and tactical approach) and Cross-channel knowledge
    • understanding the role of each channel (traditional, social, sem, display/programmatic) individually and as part of an overall media mix and how each channel operates (planning process, how do they buy, how is it different than other channel
  • Strategic thinking. Coming prepared with solutions to address client and team needs.
  • Measurement – Should understand what different forms of measurement are available and how to determine which is the best solution for a client.
  • Day to day client contact with handling inquiries, sharing points of view, formal presentation experience.
  • Vendor experience with RFP process and negotiations
  • Work with billing/client accounting team on monthly billing
  • Weekly campaign recaps and monthly reporting and optimization recommendations
  • Training Assistants – mentor and partake in your assistant’s development.
  • Detail Oriented – turning over accurate and complete work that is reviewed by Supervisor to be shared with clients.
  • Be proactive/take initiative. Lead the planning/partner selection with supervision.
  • Involvement with other agency projects - new business, cultural or training initiatives, etc
  • Tools: Freewheel/Strata and Adazzle, Nielsen, Kantar, MRI, Simmons, Telmar, YouGov, Datorama

The experience:

  • It’s more than just doing the job, it’s about doing things the right way and living our values of Trust, Reason and Happiness, day-in and day-out.
  • Our culture is of the upmost importance and we lead with a genuine and authentic approach
  • A place to find your purpose and grow your career. Your success is our success.
  • Twice year reviews and career path planning
  • Training programs
  • Culture and diversity participation

Additional Information

Benefits Include:

  • Casual work environment, fully funded healthcare options, open/flexible PTO, generous maternity/paternity leave, 401(k) with company match program.

All your information will be kept confidential according to EEO guidelines.

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