We’re searching for a Senior Copywriter of Creative who will be responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives including: large web initiatives, online advertising and digital marketing. Individuals should possess strong conceptual and design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within his or her group.
Tasks and responsibilities include:
Collaborate with creative team members to determine concept, brand and copy directions
Ensure copy tone and style are consistent with brand and style guidelines
Interact with project teams to understand business objectives and audience demographics
Translate concepts into effective messages
Contribute to brainstorming and creative brief development
Work on multiple projects simultaneously and juggle writing demands
Possess strong communication skills with a positive attitude
You can evaluate the work of Copywriters and Associates to ensure that the components of relevance are leveraged appropriately
You leverage the components of relevance in every program that you work on
You check alignment of relevance constantly and report misalignment to your ACD
You know the goals of every program that you work on and communicate those goals to the team consistently
You understand the needs, motivations, and aspirations relevant to your audiences
Qualifications
Four year degree
5-7 years experience
Creative agency experience desired
Solid understanding of marketing and advertising principles
Strong experience on large cross-channel and/or direct marketing initiatives across mediums
Experience with online and offline media preferred
Candidate must be open to travel as needed
Additional Information
All your information will be kept confidential according to EEO guidelines.
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