MarTech Manager

MarTech Manager

20 Jan 2024
Texas, Dallas / fort worth, 75201 Dallas / fort worth USA

MarTech Manager

Vacancy expired!

Fulltime or Contract-to-Hire

Location: Dallas, Texas


We have a new exciting job opening for a MarTech Manager. This is a great opportunity to join our client’s rapidly growing MarTech team. We are seeking data-loving, creative-thinking digital enthusiasts. You will own small projects and own large workstreams on client engagements. In your role as a Manager, you will serve as the day-to-day leader on client-facing projects and establish yourself as a MarTech subject matter expert. You will also ensure projects and tasks are completed on time and on budget. The MarTech team focuses on key service areas: Marketing Orchestration, Customer Journey, Intelligent Content, AdTech, Measurement & Analytics, Single Customer View, and SEO. The MarTech capabilities provide deep domain expertise in both technical skills and strategic advisory, providing critical value to our clients.


REQUIREMENTS
  • 6+ years of consulting or industry equivalent experience
  • 4+ years of project management and/or technical leadership experience
  • Highly driven professional with a passion for Marketing Technology
  • Experienced in multiple areas across the MarTech landscape with specific experience in one to many capability areas:
  • Marketing Automation
  • Experience with marketing automation systems with an emphasis on enterprise solutions that orchestrate customer journeys across media channels
  • Familiarity with audience creation, journey configuration, data feed integrations, and A/B testing best practices with leading marketing cloud platforms like Salesforce and Adobe
  • Customer Journey
    • Experience designing customer journeys and delivering exceptional digital customer experiences
    • Familiarity with journey mapping and evaluating digital frameworks
  • Intelligent Content
    • Experience with content management systems with an emphasis on enterprise solutions that incorporate content strategy and experience design frameworks
    • Familiarity with enterprise solutions that incorporate automation, personalization, and dynamic content strategies to deliver omnichannel experiences
  • AdTech
    • Experience with advertising targeting technologies like DSP’s, SSP’s, Ad Networks, DMP’s. CDP’s etc.
    • Experience with digital advertising content techniques like dynamic content optimization, real time bidding, etc.
  • Measurement & Analytics
    • Experience with web analytics tools such as Google Analytics and Adobe Analytics
    • Experience with leveraging data to optimize customer experiences across web applications, attribution, and/or data visualization
  • Single Customer View
    • Familiarity with ingesting and unifying a variety of first and third party data sources as well as identity resolution techniques and platforms
    • Experience using off-the-shelf capabilities of customer data platforms to segment and active consumer experiences and next best actions
  • SEO
    • Experience with channel ownership and cross channel management (paid and organic) with an emphasis on design
    • Familiarity with data analytics, channel marketing, content strategy, design focus, and/or technical program management


To view all of our open positions, please visit:

http://www.alleareconsulting.com/job-openings

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  • Company Description

Job Details

  • ID
    JC32140314
  • State
  • City
  • Job type
    Permanent
  • Salary
    Depends on Experience
  • Hiring Company
    Alleare Consulting
  • Date
    2022-01-10
  • Deadline
    2022-03-11
  • Category

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