Drive the eCommerce business by creating and delivering sales plans, forecasting revenue and unit volume for all categories
Lead a holistic site merchandising strategy, to drive customer engagement and maximize sales
Lead efforts to create a best-in-class product experience on the site, to include inspirational merchandise presentations, simple and intuitive search and category navigation, and clear and accurate product details
Collaborate closely with Merchandising leadership on overall strategy and key initiatives
Collaborate with the marketing to develop unified GTM plans, develop and manage an online editorial calendar based on corporate merchandising strategies and customer needs
Partner with Marketing to define cross-channel linking strategies that optimize clicks to the eCommerce site that result in the best possible site experience and maximized sales
Work cross-functionally with marketing, merchandising, supply chain management, finance, tech, etc. to ensure close collaboration on planning and execution
Collaborate with eCommerce Experience Design to identify conversion rate optimization opportunities by improving the site journey, site features, product enrichment, photography, digital merchandising, etc.
Actively analyze the business through web analytics and report out on the efficacy of strategies to the broader commercial teams.
Regularly communicate product sales performance with key stakeholders.
Who You Are
Bachelor’s Degree, Business administration or Retail Merchandising preferred.
6+ years of experience in e-commerce merchandising and online category management
Expert level understanding of online merchandising, navigation, search and online customer experience
Strong understanding of finance, pricing, supply chain management, and operations
Experience with product launch calendaring and managing against deadlines
Proficiency in e-commerce platforms, site analytics tools (e.g. Adobe Analytics, Google Analytics), and personalization tools/concepts.
Able to work effectively and collaboratively across all departments to meet goals and deadlines.
Strong communication and analytical skills
Customer-obsessed, focused on building a best-in-class digital experience!