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The
Senior Manager,Field Marketingis responsible for planning, organizing, and executing programs that generate new prospects and advance existing opportunities for the sales team. This role will be responsible for facilitating pipeline acceleration defining the strategic direction of field marketing campaigns, by segment – and championing that strategy to ensure alignment with senior executives as well as other marketing teams responsible for execution. You will act as a liaison between Marketing, Business Development, Sales and other teams across the business to define and execute campaigns aimed at growing Accolade’s portfolio. This role is responsible for managing the development of marketing plans, consisting of multi-touch, multi-dimensional programs that include both inbound and outbound strategies and tactics that target our markets.A day in the life…All your information will be kept confidential according to EEO guidelines.