Your Key Responsibilities will be to assist the Marketing Director with the following:
Monitor traditional and digital marketing tactics
Create Franchisee Newsletters, email blast development (Constant Contact, Mail Chimp, etc)
Coordinate with our National Advertising Funds and Franchisees on local restaurant marketing initiatives
Create and manage the brands marketing calendars
Facilitate relationships with all marketing vendors
Monitor online content created by digital marketing agencies; ensuring that ads are compliant and meet the brands standard of excellence
Hands on approach with designs and video
Monitor brand websites; periodically reviewing for content and image updates, suggesting additional site pages, ensuring site is performing to maximize SEO.
Ensure maximum brandcontent appears in the online marketplace through websites, social, blogs, videos, etc.
Drive & help develop additional video content to all brand/company websites
Develop strategies to assist franchisees in maximizing video content on behalf of their local stores
Monitor thebrand’s social media involvement; prioritizing social media platforms and developing strategies (along with digital marketing agencies) to increase presence, engagement and conversion.
Qualifications
Requirements & Skills
Bachelor’s degree (B.A. or B.S.) or equivalent from a four-year College or University; or two to four years’ related experience; or a combination of both
Must have the ability to develop, implement, and monitor marketing calendars and campaigns
Previous experience in marketing within a graphics-based industry or franchiseindustry, a plus
QSR or Fast Casual restaurant experience working with franchisees, a plus.
Should be a proactive self-starter with the ability to work independently and on a team
Strong administrative skills
Comfortable in a fast-paced environment and able to manage multiple projects and campaigns
Outgoing personality and able to interact with a variety of consumers
Be a career-oriented individual searching for rapid growth
Sharp, professional demeanor
Excellent communication and follow-through
Ability to travel up to 5%
Must live in South Florida or willing to relocate.
Additional Information
Once you become part of our amazing team, you will enjoy:
Competitive compensation
Comprehensive training to hone your skills at our headquarters
Travel opportunities
Medical, Dental, Vision, and Life insurance coverage
Short- and Long-term disability insurance
Generous time off
401(k) plan with company match
Social gatherings and team building activities
Leadership workshops for personal development
Recognition for our top performers
Philanthropy – a chance to give back to the community
Join us at United Franchise Group – a global leader for entrepreneurs!Apply now!
