Media Planner

Media Planner

:

C-K is one of the largest independent, totally integrated agencies in the country with over $700 million in billings, nearly $400 million in media assets under management and 61% of revenue from digital.


With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perception and behaviors that lead to purchasing action for brands. It’s how we helped Porsche achieve 10 years of consecutive record-breaking growth, how Corona became the #1 import and Pacifico grew 19% in a single year.


We’ve done it by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more.


Major brands include Alzheimer’s Association, Cedar Fair Entertainment Company (Knott’s Berry Farm, Cedar Point and additional properties), Cintas, Corona Extra, Edward Jones, Marzetti Salad Dressing (plus 15 brands), Pacifico Beer, Porsche and Tropicana.


C-K is committed to creating a diverse and inclusive agency that’s built around respect, collaboration, creativity, and inspiration. We believe an inclusive environment allows us all to create the most compelling work in this industry.


www.c-k.com

ÂÂ:

About C-K Milwaukee:


Milwaukee is the birthplace of C-K. Back in 1898, two bicycling enthusiasts—Cody Cramer and Bill Krasselt—started a newsletter about their passion. As that passion became a nationwide craze, advertisers wanted to promote their goods in the newsletter, but most of them didn’t have agencies to help create the ads. Cody and Bill seized the entrepreneurial opportunity and C-K was born.


Today, that spirit is alive and kicking among our team of seasoned marketers, communications and public relations professionals and top creative talent who serve clients from a variety of industries. Whether we are creating award winning websites for Evinrude’s newest outboard motor or launching major national campaigns for the Paper and Packaging Board, we leverage best-in-class strategies in digital and social media, marketing, advertising and public relations to engage the right audience for each client.


And, this team loves Milwaukee so much that they are dedicated to giving back to the community. Each year they put countless time, funds and labor into charities and non-profits such as St. John’s Open Door Café, Milwaukee Public Museum, Sojourner Family Peace Center, Movember and several others.


:

About the role:

  • Plan and execute across all media channels; lead the execution of cross platform custom programs.

  • Responsible for executing and managing day-to-day tasks across digital channels, including leading RFP analysis, gathering specs, approval of IOs, monthly reporting, recommend and execute optimizations and manage vendor communication.

  • Ensure buys are managed in market effectively and efficiently

  • Leads invoicing and actualizing; always ensuring the budget is being managed accurately

  • Leverage resources to display a strong understanding across channels, as well as mentoring junior team members within this space

  • Participate in KPI development and work in tandem with analytics team to merge paid media with site side analytics.

  • Work in tandem with account management, creative, production, and campaign management to ensure in-market presence.


About you:

  • 1-2 years of experience working in cross-channel media

  • Able to demonstrate hands-on knowledge of syndicated research tools (MRI/Simmons, Media Tools, ComScore, Kantar, Telmar, DCM, Nielsen Monitor Plus, etc.), as well as MS Office Tools (Excel, PowerPoint, Word, etc.)

  • Proficient multi-tasker that can prioritize the workload of several projects at a time

  • Demonstrates a collaborative, team-first attitude and approach that works effectively in a cross-discipline team, both as a leader and as a partner/collaborator

  • A self-starter, someone who can take initial guidance and run with it to deliver for the team/client

  • Ready to get DIRTTI (data-inspired, real-time-thinking, tech-integrated) – at C-K this is how we work, think and act in everything that we do

Related jobs

Job Details

Jocancy Online Job Portal.