Vacancy expired!
The University of Wyoming invites diverse applicants to consider our employment opportunities. We are also especially interested in candidates who have experience working with diverse populations and/or diverse initiatives
.
JOB TITLE:
Marketing and Communications Specialist
JOB PURPOSE:
Provide leadership in the design and development of marketing and public relations strategies for the College of Arts & Sciences. Create a strategic marketing and public relations approach that considers the integration of all marketing efforts, including the website, social media presence, publications, advertising pieces, multimedia/video pieces and communications/press releases.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Development and/or communication of informational programs to enhance and maintain favorable perceptions of an organization's accomplishments or agenda. Prepare or edit organizational publications for internal and external audiences. Create informational content that supports the University brand for print, web and social media formats. Increase the visibility of the organization in all media areas.
Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas and services.
Establish or maintain cooperative relationships with students groups, representatives of governmental, community, employee, public interest groups, and news and other media.
Identify trends, key group interests, concerns and provide advice on staying current with techniques and approaches.
Provide a website strategy and plan content updates regularly for both the external college website while driving internal communication.
Provide direction and assistance on the most appropriate way to present information and ways to engage the audience. Write press releases and coordinate photo opportunities.
Coordinate special events to promote relations with students, alumni, retirees, and a variety of VIPS.
Arrange public appearances, lectures, contests, or exhibits to increase product or service awareness or to promote goodwill. Works closely with appropriate external resources to ensure efficient functionality of resources.
SUPPLEMENTAL FUNCTIONS:
Perform miscellaneous job-related duties as assigned.
Attend and participate in trainings and other professional development activities.
Participate in performance-related goal setting and achievement to meet personal and organizational goals and objectives.
COMPETENCIES:
Attention to Detail
Technical/Professional Knowledge
Formal Presentation Skills
Strategic Planning
Quality Orientation
Analysis/Problem Identification
REMOTE WORK ELIGIBILITY:
This position provides vital support to campus customers and requires the successful candidate be available to work on campus.
MINIMUM QUALIFICATIONS:
Education: Bachelor's degree, preferably in Business, Marketing or related focus
Experience: 2 years work-related experience
Required Licensure, Certification, Registration or other Requirement:
Valid driver's license with a motor vehicle record (MVR) that is compliant with the
University Vehicle Use Policy
.
DESIRED QUALIFICATIONS:
Experience in higher education settings
Experience crafting and implementing detailed strategic marketing and communications initiatives
Experience working with various leadership structures
Experience working within content management systems for web-based platforms
REQUIRED MATERIALS:
Complete the online application and upload the following for a complete application: cover letter, resume or C.V. and contact information for four work-related references.
This position will remain open until filled. Complete applications received by 10/18/2021 will receive full consideration.
HIRING STATEMENT:
UW is an Affirmative Action/Equal Opportunity Educator and Employer. We are committed to a multicultural environment and strongly encourage applications from women, minorities, veterans and persons with disabilities.
In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request an accommodation to apply for a position, please call 307-766-2377 or email
jobapps@uwyo.edu
ABOUT LARAMIE:
The University of Wyoming is located in Laramie, a town of 30,000 in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its university, helping to make it a leader in academics, research and outreach. The university has state-of-the-art facilities in many areas and the community provides the advantages of a major university.
Located in a high mountain valley near the Colorado border, Laramie offers both outstanding recreational opportunities and close proximity to Colorado’s Front Range, a bustling group of metropolitan cities including Denver, Boulder, and Fort Collins. This beautiful mountain landscape offers outdoor enjoyment in all seasons, with over 300 days of sunshine annually. For more information about the region, please visit
http://visitlaramie.org/
