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Position Overview
We're looking for an innovative SEO Lead to run our organic search efforts. You'll be tasked with evolving a crucial facet of the marketing mix. We're looking for someone with hands-on experience with direct-response search tools as well as a deep understanding of SEO who can advise our content, brand, and engineering teams on the implementation of a comprehensive organic search strategy.
What You'll Do
- Be the brands subject matter expert on all things on-site and off-site SEO. Have the vision and ability to implement a world-class SEO framework that encompasses technical, content, and product optimization facets.
- Establish a clear set of annual SEO strategies that are aligned with company goals. Define top-down traffic and revenue goals as well as the bottoms-up plan to achieve those targets.
- Propose and influence SEO priorities for the engineering and product roadmap.
- Serve as the companys internal SEO expert, establishing and communicating SEO best practices and consulting on key changes.
- Execute against key SEO strategies, including technical strategies, onsite content strategies, offsite strategies, link building, and outreach.
- Perform ongoing internal and external research to identify additional opportunities and monitor competitors.
- Define and analyze SEO metrics. Continually improve our visibility and SEO performance.
- Develop a command of the latest SEO industry information and practices within our industry. Stay ahead of the trends, strategies and tactics within SEO and digital marketing (algorithm changes, AMP, etc.) and communicate these to the organization.
- Engage and manage outsourced vendors and relationships.
What Will Set You Up For Success
- Have at least 2-5 years of experience in search, either in-house or at an agency (bonus points for experience with start ups).
- Have a deep, meaningful understanding of on-page and technical SEO ranking principles
- Love using data and performance marketing techniques to solve problems and drive efficiency at scale.
- Have a knack for developing or recognizing good content and copy.
- Are an expert in all things search reporting (Adwords, Google Analytics, Search Console, SEMRush, Screaming Frog, hrefs etc.).
PLEASE FOLLOW THE LINK BELOW TO APPLY.
https://docs.google.com/forms/d/e/1FAIpQLSd3OzhJyVjuPmrMMXvPo0Wj91EZOzqGFWwPz656jX7waDg8yA/viewform
