Automotive Digital Marketing Specialist needed.
Job Description:
As an Automotive Digital Marketing Specialist, you will play a crucial role in developing and executing digital marketing strategies to promote automotive products and services. The goal is to enhance brand visibility, drive online traffic, generate leads, and contribute to overall business growth.
Responsibilities include but are not limited to
1. Digital Strategy Development:
Develop and implement comprehensive digital marketing strategies aligned with business goals.
Analyze market trends and competitors to identify opportunities and challenges in the automotive sector.
Stay updated on the latest digital marketing tools, technologies, and trends.
2. Search Engine Optimization (SEO):
Optimize website content for search engines to improve organic search rankings.
Conduct keyword research and analysis to enhance website visibility.
Collaborate with content creators to produce SEO-friendly content.
3. Paid Advertising:
Plan, execute, and optimize paid advertising campaigns across various platforms (Google Ads, social media, etc.).
Monitor and analyze campaign performance, adjusting strategies for maximum ROI.
Manage budget allocation and bidding strategies for paid campaigns.
4. Social Media Management:
Develop and implement social media strategies to engage the automotive audience.
Create and curate compelling content for social media platforms.
Monitor and respond to social media trends, discussions, and customer inquiries.
5. Email Marketing:
Develop email marketing campaigns to nurture leads and retain customers.
Segment and target email lists for personalized communication.
Analyze email campaign performance and optimize for better results.
6. Analytics and Reporting:
Utilize analytics tools to track, measure, and report on key performance indicators (KPIs).
Generate regular reports to assess the effectiveness of digital marketing initiatives.
Provide insights and recommendations for continuous improvement.
7. Collaboration and Communication:
Collaborate with cross-functional teams, including sales, product development, and creative teams.
Communicate effectively with external agencies and vendors.
Stay informed about industry regulations and compliance requirements related to digital marketing.
Qualifications:
Proven experience in digital marketing.
Strong understanding of SEO, SEM, social media, email marketing, and other digital channels.
Proficiency in using digital marketing tools and analytics platforms.
Knowledge of automotive trends and market dynamics.
Part to full time. $25 to $30 an hour. 4 to 6 hours a day. 5 or 6 days a week. No benefits. 1099 only.
Please email us @ tampabayservice@hotmail.com and we will get back to you immediately.
