Data, Analytics, and AI (“DAA”) lie at the very heart of McDonalds’ strategy. As the largest restaurant brand in the world, we have access to uniquely large and valuable datasets that power every aspect of our business. We recently created the Enterprise Data, Analytics, and AI team, led by the Chief Data & Analytics Officer, to accelerate DAA-powered strategies.Generative AI (“GenAI”), as seen in ChatGPT, is one of the newest and most promising areas of DAA. It has the potential to drive disruptive growth and productivity improvements. However, the field is still new and fast-moving, with many unknowns. McDonald’s recently launched a Generative AI Center of Excellence (“GenAI COE”) made up of a highly cross-functional team driving a four-part mission:Coordinate McD’s response to GenAIStand up an AI Governance ProgramProvide a safe, reliable, and scalable enterprise platform for GenAI developmentAccelerate MCD speed to value creation with GenAIThe Senior Manager, GenAI Strategy and Process sits within the GenAI COE (part of Global Business Services), and reports directly to the Sr. Director, GenAI Business Lead. In this role, you will work closely with the GenAI business lead to orchestrate all business and non-technical aspects for GenAI at McDonald’s globally, with special focus on prioritization processes, communication, and change management.Key Responsibilities:Intake and prioritizationEstablish GenAI prioritization mechanisms and formal stage gate review processCapture opportunities and clarify business/customer problem statement, both for custom AI build-out and 3rd party AI tool adoptionDrive cross-functional engagement/alignment as we move from idea to tech proof of concept, use case development, pilot, and deploymentWork with Value Realization Office to ensure impact is well defined and measuredCommunicationsFacilitate internal COE communication and collaboration mechanismsDevelop and implement corporate communication strategies to increase awareness and understanding of generative AI capabilities and updates across McDonaldsBuild and nurture an internal community of GenAI enthusiasts and practitioners, including internal platforms for employees to share GenAI experiences and ideasOrganize regular internal and external/industry GenAI-focused events and discussionsLead by example in adopting innovative practices in corporate communicationSystem education and change managementEnsure that AI Governance principles are reflected in appropriate mandatory trainings such as Information Governance training, Data Ethics training, etc.Create training materials and conduct sessions to familiarize employees with internal and 3rd party GenAI tools, driving adoption and productivityCollaborate with internal Change Management experts to ensure AI-driven impacts on career paths and talent development are captured and communicated appropriatelyKey points of collaborationSr Director, GenAI Business Lead (direct manager)Sr Director, GenAI Tech LeadCommunications teams (Corporate Communications, Media Relations, Investor Relations)Change ManagementLearning & DevelopmentKey CompetenciesStrategic thinker with strong intuition and first principles thinking around business performance, business drivers, and overall competitive landscapeStrong project leadership and ability to manage multiple complex and ambiguous priorities across many teams and stakeholdersAbility to collaborate across teams, build relationships, and influence key stakeholdersExceptional written and verbal communication skills with comfort challenging status quo and presenting a strong point of view to senior leadersAn understanding of consumer-facing businesses, especially foodservice, retail, and other franchised business modelsIntense curiosity to understand end-to-end data and AI capabilities, and ability to summarize and simplify complex ideas to audiences with varying degrees of technical expertiseBenefits eligible: Yes
Bonus eligible: Yes
Long term incentive eligible: Yes
The expected salary range for this role is $149,260 - $190,310
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
