Channel Developer, On and Off-Premise

Channel Developer, On and Off-Premise

20 May 2026
Illinois, Rockford, 61101 Rockford USA

Channel Developer, On and Off-Premise

Must be based within a 30-minute commuting distance of the designated market.The Channel Developer On & Off Premise is responsible for driving commercial performance across a territory of accounts for a large portfolio of spirit brands using strategic business solutions and hospitality industry expertise. Reporting to the Field Performance Manager, the Channel Developer On & Off Premise will leverage brand programming, education and agency resources to provide value for customers/account gatekeepers in turn building a long-term relationship for the portfolio.Core Responsibilities/Activities:Legal and Compliance Accountability. Maintain all legal and marketing code guidelines Customer Engagement. Drive brand presence, share, and velocity in accounts using strategic engagement activities and business-focused solutionsCommercial and Performance Strategy. Plan, track, and implement brand and portfolio engagement using performance dataConsumer Strategy. Gain insight to consumer trends to inform customer engagement sessionsIdentify merchandising opportunities by understanding portfolio prioritiesAgency Accountabilities. Complete accurate and timely management of agency initiatives including:Budget and expense managementAll reporting responsibilitiesTracking and management of performance data using agency-appointed platformsParticipation in all internal training initiatives Point of Sale, asset and warehouse managementBrand, market, competitive and customer insight curationNetwork Partnership. Serve as key liaison between the portfolio, distributor, manager and customers for the accounts within the coverage territoryLearning. Develop/deepen knowledge in spirits across several categories and skills in verbal and written presentation What Success Looks Like:  Commercial growth (exceeding goals) within territory  Delivery of program activitiesPositive 360ยบ feedback from manager, market team and client partners Share of success stories through strategic communications such that progress is clearly communicated to and understood by both agency and client Increasing brand and category knowledge The physical demands of this role require the following: Bending, squatting, crouching and reaching, climbing, kneeling, and stooping including to arrange and display point of saleFrequent lifting and moving cases of product and other objects of 50 pounds or moreThe above is not a complete listing of all miscellaneous, incidental, or similar duties which may be required from day to day. 

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