Social Media Marketing Intern

Social Media Marketing Intern

13 Jul 2020

Social Media Marketing Intern

Social Media Manager
Jazz Crawl Productions
1201 Canal St. 253
New Orleans, Louisiana 70112


Jazz Crawl Productions is a community-minded cultural event organization with a focus

Company
on collaborative performances, programs, exhibits, parties, parades and more. Inspired

Summary by the magic of New Orleans and the community-bonding tradition of the second line, we showcase local musicians, dancers, social aid and pleasure clubs, culture bearers, artists, restaurants and more through productions including our signature Jazz Crawl for Charity event.

Internship We are seeking a highly creative, dedicated and management-minded social media manager intern to help us establish, execute and maintain and online presence across

Overview several channels including but not limited to Facebook, Instagram and Twitter. The ideal candidate is someone eager to work for an upstart company from the ground up and someone who can help visualize and execute the “big picture.” An ability to recognize the growth potential of early-stage business development is a must. Candidates should be self-motivated and able to adapt within the dynamics of a quickly growing business.
Candidates should be eager to learn and great communicators.

This internship will have a strong focus on teambuilding and growth, so we are looking for someone who can devote several months to an internship. We are currently seeking candidates available July through December. Our aim is to make hiring decisions in early
2021.

Although this internship has the ability to earn commission, there is not a guarantee of income. It is an unpaid position with high potential for internal growth and plenty of work experience in building multimedia design, developing digital marketing campaigns, artist management, and teamwork. If you’re excited about the thought of introducing the world to the joy and community enthusiasm of the New Orleans second-line tradition, consider applying for this ground-up opportunity.

Responsibilities The social media manager is responsible for building brand awareness by managing content databases, scheduling tools, and analytics systems to reach the proper audiences across all social media with a consistent tone of voice and personality.

Primary Responsibilities
❖ Set the tone of voice and personality across all social media accounts.
❖ Work with the communications and design teams to source and create quality content for scheduling across accounts via the “Later App.”
❖ Respond quickly and reliably to followers and directly engage with accounts of niche influencers on a daily basis to create “raving fans.”
❖ Execute marketing campaigns such as paid advertising and giveaway contests to reach growth milestones and drive traffic to our website.
❖ Manage lists and databases to organize and properly administer user tags, captions, and hashtags for consistency, professionalism, and growth across
Twitter, Instagram, and Facebook.

❖ Monitor analytics to identify and present trends and growth patterns that could impact the overall success of marketing campaigns and our brand.

Secondary Responsibilities
❖ Identify and monitor key industry and niche social media influencers.
❖ Create content by writing articles, drafting social media messaging, producing videos, designing infographics and photo artwork, and anything else your creativity allows you.

Qualifications
Ideal candidates will fit within the fun, creative, and philanthropic team culture we are building as a small, but fast-growing company. Previous experience and skills within the responsibilities of this particular position are preferred, but more importantly is the ability to buy-in to the big picture of what Jazz Crawl Productions is on a mission to accomplish and find various ways to contribute to the team's efforts.

Required

❖ New Orleans culture-driven focus to understand, be immersed in, and speak eloquently to the pulse and relevance of our projects and missions.

❖ Strong organizational skills, attention to detail, proofreading, accountability, and the ability to manage multiple projects and workflows alongside team members.

❖ Proactive self-starter with strong and effective verbal, written, and interpersonal communication skills to build up team members and brand awareness.

❖ Passion for helping others and an interest in the entertainment industry, live music, dance, art, digital media, and/or New Orleans culture.

❖ An appetite for learning new programs and tools through tutorials, particularly workflows and template collaborations in Adobe Creative Design software.

❖ Access to personal computer or laptop, preferably a Mac, and a student or individual subscription to Adobe Creative Cloud system of design software.

Preferred

❖ Experience leading teams and managing social media campaigns for brands across multiple platforms including Instagram, Twitter, and Facebook.

❖ A degree in marketing, digital media marketing or something similar or current enrollment in such a program.

❖ Proficiency in using Adobe Creative Suite design tools, particularly for image and video organization, template formatting, editing, and exporting.

❖ Ability to commit at least 10 hours a week to team tasks and goals from July through December, and an interest in continuing to serve our mission beyond the internship.

❖ High interest in leadership and entrepreneurship to take the reins and advance the ever-growing Jazz Crawl Productions ideas and side projects.

❖ Curiosity about city cultures, artistic histories, untapped talent, and an interest to learn and expand personally through suggested literature and travel.

Benefits The more you give to the Jazz Crawl team, the more you will get out of this internship program. Jazz Crawl Productions has an explicit goal of selecting top interns for permanent positions and/or freelance opportunities. These rewards will rely heavily on the candidate’s ability to work with others to develop strong teams and effective communications internally and externally.

Pay & Course Credit

❖ Unpaid internship with potential earnings from sales commissions, milestone bonuses, and post-internship job offers.

❖ Recognition for college credit available upon request.

Experience & Opportunity

❖ Unique opportunity to assume a critical role in the business-development stages of a fast-growing festival production and artist-management company.

❖ Tutorials and guidelines to learn valuable workflows and communication systems for creative design, marketing, and team collaboration.

❖ Fun and excitement of being involved in the production of community parades, live shows, and touring festivals that preserve culture and support arts.

❖ Connection to live music and media networks across the country and privileged introductions to talented artists and highly respected cultural leaders.

❖ This internship offers an exciting opportunity to work with an extensive catalog of high-quality digital assets covering dynamic subjects within the second-line parade and Mardi Gras Indian cultures of New Orleans.

Tutorials There will be software and systems tutorials to help you learn the skills necessary to execute tasks. Some of the tutorials will be required for you to complete in order to be equipped for your primary responsibilities, while others are encouraged for personal growth and versatility within our teams. All content created during your internship can be used to bring value to your professional reel and school credit can be given upon completion.

Remote Teamwork

❖ Slack communication with third-party app integrations.
❖ Asana + Slack teamwork management systems.
❖ Google Drive for collaborative writing and prospecting lists.
❖ Google Sheets for collaborative prospecting.

Social Media

❖ Later App for scheduling social posts across platforms.
❖ Later + Google Sheets for content, tagging, and media storage.
❖ Social prospecting and audience engagement campaigns.

Adobe Creative Suite

❖ Adobe Bridge for digital asset management.
❖ Adobe Lightroom for photo organizing, editing, and exporting.
❖ Adobe Photoshop for touch ups, composite editing, and poster artwork.
❖ Adobe Illustrator artboard templates and vectorization.
❖ Adobe InDesign for brand styling and proposal documents.
❖ Adobe Premiere video editing for YouTube, Instagram stories, and newsfeeds.
❖ Adobe After Effects for logo animations and motion graphics for promos.

Web Editing

❖ WordPress basics for publishing and maintaining website content.
❖ Avada themes + Fusion Builder plugin for web designing with templates.
❖ WooCommerce for online shop development and maintenance.
❖ SEO, webform, and lead generating systems for digital marketing.

How to Apply
❖ For immediate consideration, please send a thoughtful cover letter and a resume to. Please put “Social Media Manager - [Your Name]” as the subject. If you have a reel or portfolio, send that too, as well as any links to published work you feel showcases your capabilities.

Job Type: Internship

Benefits:

  • Flexible Schedule

Schedule:

  • Monday to Friday

Experience:

  • Social Media Management: 1 year (Preferred)

Additional Compensation:

  • Bonuses

Work Location:

  • Fully Remote

Company's website:

  • www.jazzcrawl.com

Company's Facebook page:

  • www.facebook.com/jazzcrawl

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Job Details

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