Job DescriptionThis role will primarily focus on building and deploying custom emails that look great on every device in support of promotional campaigns, drip campaigns, event emails, and more. It is an extremely technical and role within a critical marketing channel for our client.This role is responsible for the email customer experience for the millions of users in our client's Loyalty program, our most valuable customers. The email program requires advanced segmenting to meet the legal requirements in every state. This position pays $32.00/hour.KEY RESPONSIBILITIES: Manage projects with many moving parts and across teams (design, merchandising, email, data analytics) Convert email designs into custom & personalized HTML emails that render and function correctly across multiple email clients Maintain and adhere to production schedules to ensure campaigns are produced and delivered on time Translate email send criteria into SQL queries to segment send lists and personalize email content Conduct A/B tests + interpret results Provide reporting using excel and SQL Follow email best practices related to design, messaging, segmenting, and buildingWe are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com . To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .Skills and Requirements3-5 years marketing experience Advanced-level experience in HTML, CSS, and Ampscript (or other dynamic scripting languages) for coding highly dynamic and personalized marketing content. High-Level proficiency with relational database architecture and SQL for list segmenting, aggregating customer-level insights. Advanced-level knowledge of Salesforce Marketing Cloud (or other enterprise level Marketing SAAS Platform) Understanding of email marketing best practices including targeting and A/B testing; knowledge of deliverability/inboxing, sender score/reputation, CAN-SPAM regulations a plus Experience with quality assurance processes + extreme attention to detail Ability to problem-solve and improve processes Track record of executing high-volume email campaigns in a fast-paced environment with a high-degree of accuracy Superior ability to hit hard deadlines Experience in a B2C retail setting, wine/spirits/beer industry a plus nullWe are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.
