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Job title : Data analyst
Location: Springfield, MA
Duration : long term
JD:
5+ years of digital, marketing, web or customer analytics experience
Hands on experience with web analytics services (e.g., Google Analytics, Adobe/Omniture, Snowplow)
Familiarity with marketing measurement strategies & ROI calculations
Hands-on experience with SQL (including writing complex queries), R or similar tools
Below would be a plus (nice to have)
Experience in prototyping and developing reports using data visualization tools such as Tableau, Looker, Microstrategy
Exposure to web optimization tools (Optimizely, Crazy Egg) and/or tag management systems (Google Tag Manager, Tealium)
Financial services experience a plus