Vice President Director, Social Strategy

Vice President Director, Social Strategy

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Job Description

As the key leader working across multiple teams, you’ll live at the intersection of media, creative, analytics, social, account and content. There are tons of digital social and content opportunities out there—you’ll figure out which opportunities are right for our clients and how to activate them.

As Vice President you’ll manage a vibrant team with 1-2 direct reports who also manage a team.

• Leading the strategic process, providing the insights and tactics to create content, build audiences and amplify a client’s reach
• Providing smart perspective on overall social and content industry landscape, trends and best practices
• Driving thought leadership around content development, engagement practices, measurement and process
• Manage & develop the strategy & execution of influencer programs
• Helping brands develop governance and escalation policies for social media
• Cultivating strong relationships with social platforms and partners
• Navigating online communities and developing forward thinking POVs
• Presenting to and strategizing with clients on specific brand social initiatives

Qualifications

• 7-12 years of digital marketing experience, with an emphasis on social media, and or/content development for major clients
• A strong understanding of media planning, distribution and content syndication
• Superb experience leading creative thinking in the digital space: content, media, social and activation
• The ability to develop strong relationships with internal and external partners
• Well versed in the latest technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture
• A strong sense of consumer insights—you get what makes people tick and know about Millennials, Gen Z and their social preferences
• The ability to back up great creative ideas with sound analytical reasoning
• A strong, up-to-date point of view on digital media, social channels and content platforms and up and coming partners, practices and initiatives
• Poise and eloquence—when you speak with clients, they listen
• Willingness to travel—you’re open to new places, new faces and new ideas

Got what it takes? We’d love to hear from you.

Digitas is an equal opportunity employer.

Additional Information

All your information will be kept confidential according to EEO guidelines.