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ECCO Select is seeking an Analyst to lead analytics-based strategic insights and direction to aid in the development of communications initiatives for clients. Working closely with the Account Management, Creative, Strategy, and Media teams, this position provides both and internal and client facing consultative perspective on analytical tools, measurement, and testing.What you'll do:
Function as the subject-matter expert for analytical tools and techniques.
Supports senior analyst team members in partnering with account teams (agency and client) on campaign planning and campaign effectiveness as well as in the development of plans and strategies to improve effectiveness of programs.
Research innovative and cutting-edge techniques and methodologies
Partner with senior analytics team in the delivery and integration of conclusions and/or recommendations and actionable insights, including completing complex analysis and creating compelling visualizations for data
Specific job functions include partnering with analytics team members to:
Define key metrics and set goals
Recommend and design appropriate analytical methodologies based on business questions
Extract data from various digital tools
Complete data transformation, extraction, loading; merge formats
Analyze and interpretmedia and sales performance
Mine retailer websites for traffic, engagement, and sales data to drive actionable business insights
Support advanced modeling and ROI/sales attribution analysis of shopper and media campaigns
Visualize data and measurement outputs through PowerPoint presentations and customized Tableau dashboards
Who you are:
Bachelor's degree in quantitative field preferred
3-4 years of work experience performing analytics initiatives
Strong analytical skills and experience designing analytical solutions to address business problems
What you'll need:Experience working with media, sales (i.e. IRI/Nielsen/Retail Link), and shopper panel (IRI/Nielsen Panel, Numerator) data preferredExperience working with e-commerce sales data and digital tools preferredProficient knowledge of advanced Excel and Tableau (nice to have)Reporting background demonstrated by the ability to report from various tools conception to delivery (Excel/VBA, Tableau, Spotfire, etc.)Critical thinking; drawing conclusions, find creative solutions, structured problem-solving approachProven ability to communicate complex, technical concepts to non-quantitative audienceAbility to build relationships across team, departments, vendors and clientsExceptional oral and written communications skillsAbility to effectively manage timelines and deliverables of multiple projects simultaneously
