Performance Marketing Fundamentals:Gain foundational experience in paid media, including campaign setup, optimization, and reporting across platforms such as Meta and Google Ads. Creative Strategy & Execution:Learn how performance data informs ad creative, messaging, and campaign recommendations, while also gaining hands-on exposure to building creative assets and briefs. Marketing Analytics & Reporting:Develop the ability to analyze campaign performance, identify trends, and translate data into actionable recommendations that improve marketing outcomes. Cross-Functional Marketing Operations:Understand how digital growth work connects with broader business needs, including collaboration with internal creative and marketing teams to support campaign execution and organizational priorities. 
