Dashboard Analyst

Dashboard Analyst

Vacancy expired!

Job Description

The Starcom Advanced Analytics & Insights (AAI) –Decision Sciences team draws on the dynamic advertising technology space, digital and offline analytics, and evolving methodologies to address complex research and measurement challenges across Starcom client brands.

The Dashboard Analyst will use research, data, reporting and analytics techniques to answer client business questions, assists with developing ‘test-and-learn’ approaches that roll-up to the client’s larger learning objectives, and implements best practices around research, analytics and campaign measurement.

• Help to drive day to day usage and development of dashboards to deliver impactful, actionable insights
• Facilitate the sharing of data and insights among relevant internal parties to inform future strategies
• Report on key metrics for campaign effectiveness and develop key findings for optimization
• Synthesize research results and uncover overarching themes to drive the client’s business forward
• Assist internal groups in maximizing the use of available research sources and proprietary studies
• Adept in troubleshooting discrepancies, fixing with appropriate solutions and maintaining data accuracy
• Be creative solution orientated and think outside the box
• Apply syndicated research (Nielsen, MRI, ComScore, eMarketer, etc.) and agency methodologies to client business
• Foster strong relationships with internal client teams

Qualifications

• BA or BS in marketing, advertising, business, engineering, statistics, economics, sociology, or related field
• 1+ years of experience in media/marketing research, consumer insights, business consulting, or data analysis
• Media experience highly preferred
• Demonstrated interest in quantitative and qualitative research, experimental design, and data analysis
• Advanced Excel and data cleaning skills required
• Must haves – high attention to detail, quick learner, storyteller
• Resourceful, curious, and motivated individual with an ability to w
• Work independently as well as in a team setting
• Knowledge of Datorama dashboard building (CSS, JavaScript, HTML)
• Experience with Tableau, GoodData, SQL is a plus
• Strong organizational and communication skills
• Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Additional Information

Starcom is an Equal Opportunity Employer (EEO).