Audigent, a part of Experian, is the leading data activation, curation, and identity platform. Audigent's pioneering data platform unlocks the power of privacy-safe, first- and third-party data, contextual data, and cognitive (predictive) data to maximize addressability and monetization of media at scale without using cookies.As one of the industry's first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its SmartPMP, ContextualPMP, and CognitivePMP products. These solutions use artificial intelligence and machine learning to package and improve consumer-safe data with premium inventory supply at scale, delivering value and performance for the world's largest brands and global media agencies across 100,000+ campaigns each month.What You Will DoAs an important member of our Supply Trading team, your primary role will involve overseeing the performance of deals within your portfolio. You will report to the Senior Director of Trading & Curation. Your responsibilities will involve accessing and using the Supply Side platforms of our diverse SSP partners to enhance campaign effectiveness, all while prioritizing the completion of client Goals.How you workCoordinate the execution, testing, and optimization of private marketplace dealsYou will work with internal sales team to provide the best service to clientsProvide insights on enhancing campaign effectiveness through the curation platform's functionality.Develop reports, including campaign recaps, and analyze campaign performance, offering optimization recommendations.You will help troubleshoot and facilitate communication within the team to ensure smooth campaign execution.You will help manage the Jira ticketing process, ensuring all tasks and issues are tracked and resolved.Collaborate with the team to contribute to the development of supply side trading best practices and offer ideas for improvement.
