We are looking for a Senior Advanced Analytics Manager to join our growing team! In this role, you will support strategic marketing initiatives, drive data-driven decision-making, and optimize campaign performance in a competitive telecom environment. You will be required to have significant technical expertise in advanced analytics, predictive modeling, and speech/text analytics to deliver actionable insights that contribute to business growth.As a Senior Advanced Analytics Manager, your duties and responsibilities will include:Develop advanced analytics to uncover customer behaviors, preferences, and lifetime value, driving targeted engagement and retention strategiesCreate frameworks to evaluate sales channel performance and enhance marketing effectivenessLeverage text and speech analytics to extract customer insights, refine call drivers, and address operational challengesBuild and deploy propensity models to predict customer acquisition and churn, enabling proactive retention and acquisition strategiesEnhance analytics that differentiate markets by performance metrics, driving growth in underperforming areasConduct A/B testing to evaluate pricing and promotional elasticity and inform key stakeholder decisionsAnalyze market and competitive dynamics influencing customer migration and switching behaviorApply machine learning and predictive modeling to forecast trends, identify growth opportunities, and improve competitive positioningPerform market analysis to uncover trends, evaluate pricing strategies, and identify differentiation opportunitiesCollaborate with data engineering and IT to ensure accurate, accessible, and optimized data pipelines and analytics infrastructureDevelop dashboards, KPIs, and reporting tools to monitor and improve marketing and acquisition performanceFoster a collaborative and innovative analytics culture, driving continuous improvement and knowledge sharing
