Associate Director, Advisory Marketing

Associate Director, Advisory Marketing

27 Apr 2024
North Carolina, Raleigh / durham / CH, 27601 Raleigh / durham / CH USA

Associate Director, Advisory Marketing

Business Title: Associate Director, Advisory MarketingRequisition Number: 112132 - 53Function: Business Support ServicesArea of Interest:State: NCCity: RaleighDescription:Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Working Mother Magazine, Diversity Inc. and others. If you're as passionate about your future as we are, join our team.KPMG is currently seeking an Associate Director, Advisory Marketing to join our Marketing organization.Responsibilities:

Take responsibility for integrated, omni-channel marketing of priority services and solutions, as well as the development and execution of a marketing plan which aids in achieving business goals and revenue targets

Drive marketing strategy and plans with Advisory marketing leaders in upper/mid funnel and lead generation campaigns around key messages into market

Function as a strategic business partner/marketing advisor to Managed Services business leaders and teams to define and develop unique value propositions, key messages, engaging and differentiated content and POVs

Work with Advisory marketing leaders and team members to develop a seamless, 'one KPMG' customer experience for our target audience

Define key goals and metrics for the marketing and campaign plans and report those to business leaders on a monthly basis

Serve as the PML for any direct reports; co-define the goals and develop the individual performance and learning/development plans for all

Qualifications:

Minimum ten years of recent total B2B marketing within a heavily matrixed professional services organization

Bachelor's degree from an accredited college or university; Master's degree from an accredited college or university preferred

Experience in marketing plan development, budgeting, activation, strategy, analysis and execution; experience in market plan development

Strong relationship manager and experience facilitating diverse stakeholders around complex issues

Significant project management experience

Domain knowledge and understanding of a managed services business preferred

KPMG complies with all local/state regulations regarding displaying salary ranges. If required, the ranges displayed below or via the URL below are specifically for those potential hires who will work in the location(s) listed. Any offered salary is determined based on relevant factors such as applicant's skills, job responsibilities, prior relevant experience, certain degrees and certifications and market considerations. In addition, the firm is proud to offer a comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle. Available benefits are based on eligibility. Our Total Rewards package includes a variety of medical and dental plans, vision coverage, disability and life insurance, 401(k) plans, and a robust suite of personal well-being benefits to support your mental health. Depending on job classification, standard work hours, and years of service, KPMG provides Personal Time Off per fiscal year. Additionally, each year the firm publishes a calendar of holidays to be observed during the year and provides two firmwide breaks each year where employees will not be required to use Personal Time Off; one is at year end and the other is around the July 4th holiday. Additional details about our benefits can be found towards the bottom of our KPMG US Careers site at 'Benefits & How We Work (https://www.kpmguscareers.com/why-kpmg/#benefits) '.Follow this link to obtain salary ranges by city outside of CA:KPMG LLP (the U.S. member firm of KPMG International) offers a comprehensive compensation and benefits package. KPMG is an affirmative action-equal opportunity employer. KPMG complies with all applicable federal, state and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state or local laws. The attached link ( https://assets.kpmg.com/content/dam/kpmg/us/pdf/2018/09/eeo.pdf) contains further information regarding the firm's compliance with federal, state and local recruitment and hiring laws. No phone calls or agencies please.KPMG recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled. Candidates are encouraged to apply expeditiously to any role(s) for which they are qualified that is also of interest to them.KPMG does not currently require partners or employees to be fully vaccinated or test negative for COVID-19 in order to go to KPMG offices, client sites or KPMG events, except when mandated by federal, state or local law. In some circumstances, clients also may require proof of vaccination or testing (e.g., to go to the client site).GL: 4GF: 15311

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