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About the roleAre you passionate and curious about the intersection of applied intelligence, automation and back-office functions? Are you driven to help organizations understand how to accelerate their digital transformation particularly in the finance, operations and supply chain arenas? If you’re looking to use your experience and talent in building marketing strategy, content and execution across one of Avanade’s core go to markets, look no further.Avanade is the leading provider of innovative digital and cloud services, business solutions and design-led experiences on the Microsoft ecosystem. Avanade offers our employees a chance to bring bold, fresh thinking combined with technology, business and industry expertise to help make a human impact on our clients, their customers and their employees. We are growing and have ambitious growth targets also for upcoming years. As a part of the solutions and industry marketing team, you could be responsible for creating messages that resonate with target audiences, creating content and seeing it through to market activation. We are looking for an experienced Marketer to drive the intersections between back office business functions and the automation and intelligence-based world.Position Purpose:The Unified AI Finance and Ops Solutions within the Global Solutions and Industry Marketing team will:Be the global Finance & Operations, Supply Chain and Intelligent Automation marketing subject matter expert (SME), able to outline the market landscape of solutions and competitors, so you can provide guidance to field marketing, sales and other stakeholders
Work closely with core business and area leadership for Finance & Operations (ERP) and Intelligent Automation to align and support business and marketing plans at global, area and regional levels across strategy, design, delivery, and Intelligent Automation managed services.
Continually drive the "Voice of the Customer" using "outside in" approaches to message, story and asset development
Take ownership of the Finance & Operations and Intelligent Automation marketing messages that differentiate Avanade in the market
Partner with the Global Demand Center team and support them as they drive your vision to generate demand through the [1] Future Ready. Now. Marketing Campaign
Deepen market development through engagement with the analyst community, influential industry organizations, Press, and social media
Work with global, area and regional marketing teams to land your message and content through to activation.
Develop market insight research to both better understand market drivers related to back office ERP and the intersections of automation and AI and to validate marketing messages with target buyers
Being able to work in virtual and cross functional teams against a common goal, which will include other marketing functions (industry, partners, alliances, communications) as well as those outside of marketing
Close collaboration with Accenture and Microsoft as the power behind the Accenture Microsoft Business Group to ensure Dynamics Finance & Operations (ERP) and IA alignment and position with our parent companies’ strategies and programs.The individual will report to the Director of Global Solution and Industry Marketing.Experience, qualifications and attributes15 years relevant experience. Product and/or Solution Marketing roles within software or technology service providers is highly valued.
A marketer first, that is passionate and able to quickly grasp and communicate the marketing implications of an ever-evolving technology landscape
You will be a team player, comfortable with a servant-leader approach, able to bring energy and enthusiasm to your work
Be able to demonstrate a strong knowledge of the Microsoft Dynamics portfolio, the Intelligent Automation space, and the overall data and AI marketing, competitor go-to-market strategies, and core solution and technology categories within Avanade’s workplace business
Proven track record in leading messaging development, engagement with analyst community, and driving product or solution marketing
Relevant MBA or equivalent experienceReferencesVisible links
1. https://www.avanade.com/en/thinking/research-and-insights/forrester-wave-reportEmployment Transparency
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