Vice President Global Thought Leadership Marketing & Communications

Vice President Global Thought Leadership Marketing & Communications

24 Sep 2024
North Dakota, Bismarck, 58501 Bismarck USA

Vice President Global Thought Leadership Marketing & Communications

About the RoleAs the VP of Global Content and Campaigns Marketing, you will oversee Pearson’s company-wide content marketing strategy and campaign delivery across channels. This role works closely with the Chief Marketing Officer, Chief Strategy Officer, Pearson Research and Insights, the Pearson Executive Management team and their teams to help shape the issues-driven content agenda, including orchestrating such programs as WEF, focusing very closely on Pearson’s business priorities.As our ideal candidate, you'll have a proven track record of partnering with senior leaders and subject matter experts early in the content development process to establish compelling hypotheses and impactful narratives that will resonate with clients and targets. Taking advantage of global investments in market research and major launch moments you will champion customized content programs to drive more value for the organization.In this highly strategic role, you will rely on having demonstrated expertise in building breakthrough content marketing campaigns that are innovative, impactful and memorable. You'll be at home orchestrating the complete company-wide content agenda, in close collaboration with Research and Insights, which will form the backbone to Pearson’s 360-degree marketing campaign program and event platform strategy.Success in this role relies on effective networking and exceptional interpersonal skills. We’re looking for a flexible team player with excellent problem-solving skills, ingenuity and a high level of comfort working across multiple initiatives, project teams and stakeholders to grow Pearson’s leadership position in the learning market. Other key success factors for this role include metrics-driven pragmatism balanced by a passion for challenging the status-quo and trying new things. Self-assurance and diplomacy required for managing senior stakeholders are must -haves as well.About YouEducation : Bachelor's Degree or other four-year university degree or equivalent, preferably in English, journalism, marketing, public relations or communications.Work Experience : Minimum 18+ years of experience in marketing, business development and/or communications, with strong experience in internal and executive communications – along with a solid understanding of technology, research and learning. B2B and B2B2C experience preferred.Knowledge and Skills:

Excellent oral and written communications skills.

Global perspective; strong business and industry acumen.

Exceptional professionalism, integrity and self-confidence.

Team player: Ability to manage and build relationships, negotiate and influence colleagues within Pearson’s matrixed organization.

Self-assurance and diplomacy required for managing senior stakeholders.

Ability to develop and apply creative solutions to complex issues.

Ability to work independently yet collaborate and integrate appropriately with other marketing & communications teams at Pearson and other areas across the company.

Exceptional project management, organizational, multi-tasking and time-management skills.

Ability to develop, manage and adhere to budgets.

Self-starter with ability to learn quickly, take initiative and maintain focus.

High energy and adept at juggling competing priorities to tight deadlines.

Pragmatic, analytically minded and metrics driven.

Proven “scrappiness” and problem-solving skills.

Curiosity and natural inclination to challenge status-quo.

About Your Compensation & BenefitsCompensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the Colorado, California, Washington State, New York State and New York City laws, the pay range for this position is as follows:The minimum full-time salary range is between $200k- $250k.This position is eligible to participate in an annual incentive program, and information on benefits offered is here.This role is fully remote.What to expect from PearsonDid you know Pearson is one of the 10 most innovative education companies of 2022?At Pearson, we add life to a lifetime of learning so everyone can realize the life they imagine. We do this by creating vibrant and enriching learning experiences designed for real-life impact. We are on a journey to be 100 percent digital to meet the changing needs of the global population by developing a new strategy with ambitious targets. To deliver on our strategic vision, we have five business divisions that are the foundation for the long-term growth of the company: Assessment & Qualifications, Virtual Learning, English Language Learning, Workforce Skills and Higher Education. Alongside these, we have our corporate divisions: Digital & Technology, Finance, Global Corporate Marketing & Communications, Human Resources, Legal, Strategy and Direct to Consumer. Learn more at We are Pearson.We value the power of an inclusive culture and also a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow and thrive.Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives and skills. The more inclusive we are, the better our work will be. All employment decisions are based on qualifications, merit and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We strive for a workforce that reflects the diversity of our communities.To learn more about Pearson’s commitment to a diverse and inclusive workforce, navigate to: Diversity, Equity & Inclusion at Pearson.If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing TalentExperienceGlobalTeam@grp.pearson.com.Note that the information you provide will stay confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.Job: MARKETINGOrganization: Corporate Marketing & CommunicationsSchedule: FULLTIMEWorkplace Type: RemoteReq ID: 16982#location

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