Senior Product Marketing Manager, Partners

Senior Product Marketing Manager, Partners

09 Mar 2024
Ohio, Columbus, 43085 Columbus USA

Senior Product Marketing Manager, Partners

Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.About the Role:In this role, you will work closely with the Original Equipment Manufacturing (OEM), Business Development (BD), and partner marketing teams to create strategic joint messaging and assets that communicate the unique value of Confluent and our strategic ISV partners (MongoDB, Snowflake, SAP, etc.). In addition, you will work with Sales, BD, Marketing, and partner counterparts to plan and execute enablement, training, and marketing activities to both internal and external audiences. These may include driving funnel growth, supporting communications, web optimization, campaigns, events, and more, in collaboration with the Marketing, ISV, and OEM teams.To be a successful candidate you will have a proven track record in Product Marketing for high-tech companies, with demonstrated ability to link technical products and features to customer pain points and translate them into business value. You should have exceptional leadership skills to drive execution of cross-functional efforts, an ability to understand market drivers, target audiences, and competitive landscape. You also should have excellent communication skills, capable of writing and presenting about the product, both to internal and external audiences, in a way that influences the desired behavior.What You Will Do:

Craft and own messaging and positioning to convey the value of Confluent’s solutions, products, and services as they relate to our OEM customer and partner ecosystem

Create compelling, high-quality content for internal and external stakeholders

Influence the content strategy to ensure comprehensive and updated marketing assets and support integrated marketing campaigns

Drive OEM and ISV product and solution launches, ensuring the field is enabled and other GTM teams can execute their launch tactics

Work closely with the Marketing team to permeate product messaging across web and other customer-facing communication vehicles

Support funnel growth activities, such as blog posts, press releases, SEO, campaigns, and technology events, by providing core messaging

Present to Sales and customers at both internal and external events

Interact with customers and partners to gain insights and help perfect your own strategy

Benchmark and assess the impact of your work against key business metrics

What You Will Bring:

5+ years of experience in enterprise software (subscription and/or SaaS/Cloud) product marketing roles

Understanding of OEM sales channels, open source technologies, and subscription business models preferred

Demonstrated track record developing value-oriented messaging and positioning as well as authoring engaging content

Self-motivated individual with a drive to results in fast-paced environments

Team player who can lead cross-functional teams and projects and thrives on team wins

Ability to navigate a complex business environment and succeed in a fast-paced, dynamic, hyper growth environment with track record of building trusted relationships with senior stakeholders

Strong technical foundation and ability to pick up and understand product/tech concepts (e.g., engineering degree and/or product/engineering experience)

MBA or equivalent experience and Bachelor’s Degree required; Computer science / engineering / technical undergrad degree preferred

Come As You AreAt Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.At Confluent, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including work history, education, professional experience, and location. This position has an annual estimated salary of $142,200 - $167,130, an annual bonus, and a competitive equity package. The actual pay may vary depending on your skills, qualifications, experience, and work location. In addition, Confluent offers a wide range of employee benefits. To learn more about our benefits click HERE (https://confluentbenefits.com/) .Click HERE to review our Candidate Privacy Notice which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.#LI-Remote

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