The Product Manager – Braided Industrial Hose is responsible for developing and executing product strategies that support company objectives, market opportunities, and customer needs. This position oversees the product lifecycle—from market analysis and product planning through development, launch, performance evaluation, and continuous improvement.The Product Manager works closely with Research and Development, Business Development, Marketing Communications, Supply Chain, Operations, Sales, and other cross-functional stakeholders to successfully bring high-quality products and programs to market. The role requires strategic thinking, strong analytical and communication skills, and the ability to influence and motivate teams without direct reporting authority.HOW YOU WILL MAKE AN IMPACTProduct Strategy and PlanningDevelop and execute product strategies aligned with company goals, customer requirements, and market trends.Conduct market research, competitive assessments, and product analyses to identify opportunities and support informed business decisions.Define and prioritize product features, enhancements, unique selling propositions, and product releases based on customer needs and business objectives.Develop and maintain product roadmaps.Manage the product lifecycle to ensure alignment with the company’s overall strategy and financial objectives.Collaborate with Research and Development, Business Development, Innovation Management, Marketing Communications, Supply Chain, Operations, and commercial teams.Product Development and LaunchOversee the end-to-end product development process, from concept development and requirements definition through testing, sales and operations planning, and market launch.Partner with Innovation Management, Research and Development, and Marketing Communications to deliver high-quality products and programs.Develop go-to-market strategies, product positioning, and messaging in partnership with Business Development, Marketing Communications, Sales, and segment teams.Coordinate cross-functional launch activities and ensure stakeholders are prepared to support new product introductions.Monitor product performance, gather customer feedback, and analyze relevant data to identify opportunities for improvement.Recommend and implement changes that strengthen the product portfolio and improve market performance.Stakeholder ManagementDevelop compelling business cases for product initiatives using market research, customer insights, financial information, and supporting data.Clearly communicate the value of product initiatives to customers, leadership, and other key stakeholders.Provide regular updates regarding product roadmaps, priorities, milestones, progress, risks, and challenges.Build effective working relationships across functions and influence stakeholders to achieve shared goals.Maintain transparency regarding product risks and establish appropriate plans to address them.    
