Company DescriptionDigitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network,Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth| Twitter: www.twitter.com/digitashealthOverviewThe Associate Medical Director is a medical writer and mentor to copywriters on health care professional brands! He/she is responsible for generating promotional and educational content to be used in marketing to HCPs. In this capacity, the Associate Medical Director has oversight for the accuracy and relevance of content crafted for pharmaceutical, biotechnology, and device industry clients.Responsibilities
Under the mentorship of the Medical Director works with copywriters to build materials for scientifically complex therapeutic areas
Potentially write content for
Sales aids
Advertisements, print and online
Speaker presentations
Educational and promotional videos and animation
Professional web sites
Letters to healthcare professionals
Insert appropriate citations in all copy they generate
Collaborate with art directors on projects requiring alignment between image and copy
Support/defend copy in regulatory meetings
Revise copy based on feedback from client’s regulatory boards
Educates creative and marketing teams about clients products and the diseases they treat
Contributes to new business pitch content when necessary, including communicating agency’s professional marketing insights at new business presentations
Stays abreast of the medical literature related to client’s brands
Maintains detailed knowledge of key competitors (strengths, weaknesses, positioning, performance)
Proactively and independently conducts research on the product and/or therapeutic category
Generates measurable insights and perspectives on disease-related topics, treatment categories, and healthcare professional attitudes and behaviors
Supervises medical writers on his/her accounts
Qualifications
Master’s or Doctoral level el (MD, DO, PhD, PharmD) degree in healthcare; clinical experience beyond graduate training preferred
At least four years experience writing medical healthcare agency materials
Healthcare agency experience (preferred) or pharmaceutical, biotech, or device company experience
Familiarity with US pharmaceutical marketing regulations
Familiarity with pharmaceutical industry medical-legal review processes
Some instructing and mentoring experience
Ability to read and interpret medical literature
Facility with Microsoft Word, Microsoft PowerPoint, Excel, Prism, and other related programs
Additional InformationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.All your information will be kept confidential according to EEO guidelines.
