Sr. Copywriter

Sr. Copywriter

19 Dec 2024
South Dakota, Southjordan 00000 Southjordan USA

Sr. Copywriter

The Cricut Creative Department is a multi-faceted team of dreamers and doers who bring the Cricut brand to life through exceptional creative content. This in-house team turns business strategy into visual reality with best-in-class, forward-thinking solutions that consider the full scope of consumer touchpoints. The team is comprised of four key areas: Design, Copy, Project Design, and Operations. Together, their work helps people lead creative lives.The Creative Department’s Copy Team is a highly collaborative group of self-proclaimed word nerds who embody the voice of Cricut across all consumer-facing touchpoints. This team owns the full scope of the copy process from conceptual work and messaging development through hand-off of approved copy to their various partners. They are accountable for translating briefs into consumer-facing, brand-right copy whether in campaigns, on product pages, in our app (Design Space), and beyond.  Collaborate with Concept, Studio, and Design teams to provide copy support at every stage of the creative processConcept Phase: Develop messaging and copy direction for brand and seasonal campaignsExecution Phase: Create and oversee copy for all assets (e.g., email, PDP, web, video, ads)Work with Marketing, Channel, DTC, and other teams to understand briefs and deliver compelling copyWrite UX copy across various touchpoints: onboarding, software releases, etc.Copyedit and proo work of fellow Copywriters as neededEnsure adherence to brand voice across all consumer touchpoints and projectsAct as project lead for various campaigns and projectsReport to the Copy Manager

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