Develop and execute strategic sales plans to achieve and exceed monthly, quarterly, and annual sales targets for the defined segments.Drive incremental sales by adding relevant articles to customers’ baskets across dry food departments, such as D&T and S&C, which offer strong margin opportunities.Conduct pre-visit analysis of customer sales and buying trends, followed by gap analysis to assess objectives and outcomes after each visit.Continuously enhance market and competitor knowledge to support METRO in adapting its sales strategies accordingly.Define objectives and action plans for each customer.Build strong relationships with cross-functional teams, including Procurement and Operations, to develop initiatives and customized solutions.Maintain detailed customer notes and tracking sheets to monitor customer development and progress.Prepare feasibility studies for business solutions and develop weekly plans according to portfolio priorities.Participate in team meetings and sales training sessions and contribute to a positive, high-performance sales culture.Monitor and follow up on key customer portfolio KPIs, including turnover, margin, frequency, etc.Attend relevant training programs to develop additional skills and competencies based on the specialization.Ensure regular follow-up on customer commitments made during visits or through phone calls.
