About Us
PondMedics is a family-owned company with 20+ years of experience helping communities, businesses, and individuals care for their ponds, lakes, and stormwater systems. Our mission is to give life to surface and stormwater and the people it supports. We operate our business as a ministry, which means our impact goes beyond our work—we actively give back to non-profits and invite our team to participate in meaningful opportunities to serve.
The Role
We’re seeking a full-time Content Creator who will serve as a storyteller, strategist, and on-site ambassador for our brand. This person will help us communicate the stories of people, projects, and purpose through the lens of transformation and redemption—showcasing how our business operates as a ministry. Using the StoryBrand marketing framework, this role turns real moments from the field into meaningful digital content that informs, inspires, and connects with our audiences across social media, email, and video platforms.
Core Responsibilities
1. Story Discovery & Field Engagement
Visit active project sites several times weekly to capture behind-the-scenes stories that highlight the uniqueness of each project, the personality of the team, and the “why” behind our work.
Interview team members and clients to uncover authentic stories of transformation, redemption, and purpose.
Build trusting relationships with field crews and project leaders to help them feel comfortable sharing their stories naturally.
2. Content Creation & Publishing
Develop, write, film, and edit engaging content (video, photo, and written posts) for social media, website, and digital newsletters.
Follow the StoryBrand framework to ensure every story positions the company as the guide and the client/team as the hero.
Maintain a consistent visual and narrative style that aligns with brand standards and ministry values.
Manage a weekly content calendar, including social media scheduling, captions, hashtags, and engagement tracking.
3. Data-Driven Growth & Performance
Track and report engagement metrics (reach, views, comments, shares, conversions) across all social media platforms.
Identify what stories, topics, and formats are most effective, and continuously improve strategy based on data insights.
Set and evaluate quarterly goals for content output (e.g., number of videos/posts per week) and engagement benchmarks (e.g., average watch time, follower growth, etc.).
Role Requirements
Qualitative Skills & Attributes
Storyteller’s heart: You see redemptive meaning in ordinary work and can bring it to life through words, visuals, and emotion.
Relational presence: You’re comfortable visiting crews on-site, interviewing others, and capturing authentic moments without disrupting workflow.
Ministry mindset: Understands that this role is more than marketing — it’s about revealing the deeper redemptive story happening through our work.
Creative excellence: Strong eye for composition, tone, and pacing; able to translate company mission into compelling visual and written content.
Collaborative spirit: Works closely with leadership, marketing, and field teams; willing to listen, adapt, and improve continuously.
Quantitative Requirements
You’ll need to be able to present a portfolio of work that demonstrates your ability to perform the work we’re looking for.
Proven experience managing multiple platforms (Instagram, Facebook, YouTube, LinkedIn, TikTok, etc.).
Proficiency with tools such as Adobe Creative Suite (Premiere, Photoshop, Lightroom), Canva, or equivalent.
Experience with analytics tools (Meta Insights, YouTube Studio, Google Analytics, etc.) for tracking and reporting.
Valid driver’s license and clean driving record/background check for visiting project sites (up to several times per week).
Expected Outcomes
Consistent weekly content output that celebrates team culture, customer stories, and ministry impact.
Increased engagement and brand awareness through authentic, story-driven content.
A growing library of evergreen video, photo, and written content for future use in marketing and ministry outreach.
A company culture strengthened by storytelling — where employees see themselves as part of a larger redemptive mission.
You’ll be a great fit at PondMedics if you embody our core values:
Helpful – You do excellent work and share knowledge freely.
Hungry – You push past comfort zones and keep growing.
Happy – You bring a positive, life-giving attitude to the team.
Humble – You celebrate team wins above personal recognition.
Honest – You communicate openly and build trust through integrity.
Healthy – You help cultivate in participate in healthy decisions and healthy relationships.
Why Join PondMedics?
Competitive pay based on skills and experience
A culture of teamwork, integrity, and growth
Opportunities to contribute to meaningful projects with lasting impact
Be part of a company that values both professional excellence and personal purpose
