Digital Sales and Marketing Specialist.
Starting salary -$40k-$45K. On site / IN office ONLY: 8am-430pm. M-F.
As the Digital Sales and Marketing Specialist, you’ll be responsible for developing, implementing, tracking, and optimizing our digital marketing initiatives across multiple channels, with a strong focus on content, SEO, email marketing, and engagement strategies.
Responsibilities
Develop and manage our digital marketing strategy to achieve lead generation and brand awareness goals, with an emphasis on organic growth and content marketing.
Create, manage, and optimize email drip campaigns to nurture leads and engage qualified prospects.
Implement Search Engine Optimization (SEO) best practices to improve website traffic and increase organic search rankings.
Contribute to content ideation and creation, including blog posts, articles, videos, and social media posts that resonate with the logistic industry.
Build and optimize landing pages.
Collaborate with design, sales, and product development teams to enhance brand awareness and online reputation.
Measure and report on the performance of digital marketing initiatives, using Google Analytics and other tools to track KPIs.
Analyze website traffic and content performance to make data-driven adjustments for continuous improvement.
Post linked in , facebook advertisment.
Contribute to other marketing and administrative initiatives as needed.
Qualifications
IN-OFFICE position 8 AM -430pm. Mon- Fri- 40 hours a week.
Business, or a related field is preferred.
1 year of experience in digital marketing, with demonstrated skills in content marketing, SEO, email marketing, and Google Analytics.
Strong understanding of online marketing concepts, strategies, and best practices.
Exceptional skills in marketing writing and content creation, with the ability to tailor messaging to diverse audiences.
Analytical and data-driven thinking with experience in measuring and reporting on campaign performance.
Excellent organizational skills and time management, with the ability to manage multiple projects simultaneously.
Experience with CRM is a plus.
Google Analytics certification is a plus.
Compensation: $40K-$45K. Benefits Package to follow.
