Advisor, On-Premise Hospitality - Burlington, VT

Advisor, On-Premise Hospitality - Burlington, VT

05 Mar 2023
Vermont, Vermont, 05401 Vermont USA

Advisor, On-Premise Hospitality - Burlington, VT

This position must be based within 15 miles of commuting distance to city center.

The Advisor, On-Premise Hospitality is responsible for driving brand and commercial performance across a territory of on-premise accounts for a large portfolio of spirits brands using strategic business solutions and hospitality industry expertise. Reporting to the Manager, On-Premise Hospitality, the advisor will leverage her/his industry know-how, brand programming and agency resources to provide value for on-premise customers (account decision makers) in turn building a long-term relationship for the portfolio. Core Responsibilities/Activities:Legal and Compliance Accountability. Maintain all legal and marketing code guidelines Customer Engagement. Drive brand presence, performance and advocacy in various segments of on-premise accounts using strategic engagement activities and business-focused solutionsCommercial and Performance Strategy. Plan, track, and implement brand and portfolio engagement using performance data (volume, menu growth/share, activities) provided by agency and clientConsumer Strategy. Gain insight to consumer trends in various segments of on-premise accounts to inform customer (account) engagement sessionsSocial Media Presence. Utilize social platforms to support brand initiatives Agency Accountabilities. Complete accurate and timely management of agency initiatives including:Budget and expense managementAll reporting responsibilitiesTracking and management of performance data using agency-appointed platformsParticipation in all internal training initiatives Point of Sale, asset and warehouse managementBrand, market, competitive and customer insight curationLeverage Agency Expertise. Seek, secure and facilitate opportunities to bring education team and its content to on-premise customers within territoryNetwork Partnership. Serve as key liaison between the portfolio, distributor, manager and customers for the accounts within the coverage territoryLearning. Develop/deepen knowledge in spirits across several categories and skills in verbal and written presentation

 What Success Looks Like:  Commercial growth (exceeding goals) in on-premise accounts within territory  Menu presence growth (exceeding goals) in on-premise accounts within territory Delivery of program activities within the on-premise environment Growing presence on social media  Positive 360ยบ feedback from manager, market team and client partners Share of success stories through strategic communications such that progress is clearly communicated to and understood by both agency and client High rate of added value across territory (going over and above with our client partnership in the field) Increasing brand and category knowledge 

The physical demands of this role require the following: Bending, squatting, crouching and reaching, climbing, kneeling, and stooping including to arrange and display point of saleFrequent lifting and moving cases of product and other objects of 50 pounds or moreThe above is not a complete listing of all miscellaneous, incidental, or similar duties which may be required from day to day. 

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    Inspira Marketing
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