Brand Manager, Professional - Seventh Generation

Brand Manager, Professional - Seventh Generation

22 Jan 2024
Vermont, Vermont 00000 Vermont USA

Brand Manager, Professional - Seventh Generation

Vacancy expired!

CORE RESPONSIBILITIES

Support business development of Unilever's North American professional home care business with a primary focus on the expansion of Seventh Generation Professional in to these four key uprights where the SVG brand can stretch:

Early Education and Child Care Facilities

Hospitality

Food-service

Public Facilities and Office Space

Direct the strategy behind furthering stakeholder awareness, engagement, and business development throughout the multi-tiered commercial channel.

Collaborate with local UI Sales lead and Business Development Managers to develop sales support toolkit; support strategy deployment via in person trainings and customer meetings.

Manage the strategic product plan including developing, managing, and launching of new innovation, renovation of existing items, and in-market support in collaboration with SVG Professional's Brand leadership and cross-functional areas.

Coordinate channel insights and market requirements to inform current and future products and to develop effective communication strategies.

Report out on product line performance to SVG Senior Leadership and stakeholders; monitor and analyze business health via sales tracking, P&L management, budget management, and marketing activity effectiveness among others.

Manage external resources including creative agencies and marketing technology teams

Oversee professional development and work product from SVG Professional Shopper Marketing manager

Key Relationship & Teams

Manage local strategy and brand development as part of broader global Unilever professional roll-out

Oversee local marketing and innovation efforts with cross-functional SVG team

Close coordination with Local UI Lead/Sales Lead to ensure alignment of priorities & deployment of strategy

Manage external partners (e.g. design agency)

KNOWLEDGE AND SKILL REQUIREMENTS

5-7 years of brand management experience in consumer packaged goods environment

Experience in B2B marketing, particularly food-service marketing experience a strong plus

MBA preferred

Demonstrated success leading cross-functional teams

Demonstrated success in product development (innovation and renovation)

Demonstrated success in supporting new innovation with a range of traditional and non-traditional marketing vehicles

Strong analytical skills, with ability to interpret complex data sets to understand financial scenarios and to drive decision-making

Strong verbal, written, and presentation skills

WORKING CONDITIONS

Open office environment - no special conditions

Travel up to 40% of the time

OUR TAKE ON LEADERSHIP:Growth Mindset: This is competitive leadership. Taking the lead in the market place versus following. It's a positive attitude about the company's future — glass half-full —but it's realistic. It's passion for winning. Winning defined as gaining market share. It's placing a fresh emphasis on innovation — challenging the status quo.Consumer and Customer Focus: This is purpose-driven leadership. It's externally focused — on consumers, on customers. First take care of consumers and customers; financial performance will follow. It's a heightened passion for the consumer: “I firmly believe in improving the lives of consumers.” It's bringing the voice of the consumer and the customer into everything we do. It's seeing our brands through their eyes.Bias for action: This is action-driven leadership: "This is what I will do." It's speed and sense of urgency in making decisions. But it needs to be thoughtful action, intelligent risk-taking. Also it's not wasting time on bureaucracy — it’s output that counts. And it’s simplifying my agenda, carefully choosing priorities — and not taking on too much.Accountability and Responsibility: This is performance-driven leadership. "I will deliver against KPIs, holding myself to the highest standards.” I will also hold other people accountable — first by setting clear expectations and then by telling them if they are on the right path. It's staring reality in the eye — doing it with numbers. It's taking responsibility for Unilever's overall performance, not just by delivering my results but by helping other people deliver their results. Finally, it’s personally driving change and using operational discipline to deliver on the promise.Building Talent and Teams: This is people-driven leadership. It's passion for people. It's having the best people in the right positions, whatever the person's gender or background. It's giving people plenty of room to do their part, and recognizing them for their contributions. It's investing in people's development — giving them feedback and challenging work. It’s also constantly challenging myself to grow and improve. And it's building aligned, cohesive teams that pull together to win.Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. For more information, please see Equal Employment Opportunity PostersEqual Opportunity/Affirmative Action Employer Minorities/Females/Protected Veterans/Persons with DisabilitiesEmployment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at 1-855-239-5459 or NAAccommodations@unilever.com . Please note: These lines are reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses.

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Job Details

  • ID
    JC3261378
  • State
  • City
  • Full-time
  • Salary
    N/A
  • Hiring Company
    Unilever
  • Date
    2020-01-23
  • Deadline
    2020-03-23
  • Category

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