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The purpose of this role is to develop and lead best in class strategies and management of Paid Social accounts. This role will provide leadership across the business and liaise with other channels to ensure an integrated response to marketing objectives. Key Responsibilities:  Develop and author overall team strategy and approach to paid social management, in cooperation with the Senior Director and VP Immerse self in clients' business: understanding their goals, external economic environment, industries; also know their business model, how it is performing and what success looks like  Work collaboratively with the all internal teams (Customer Success, Marketing Science, Performance Marketing) to manage internal & external relationships as related to paid social strategy, team and performance  Work collaboratively with the client services team to manage client relationships as related to paid social strategy, team and performance  Ensure best practice and innovation in all paid social activities; ensure knowledge sharing across teams.  Manage and develop direct reports to be accountable for complete team development  Serve as point of escalation, identifying and successfully resolving problems in a client-centric environment.  Accountable for achievement of KPIs and deadlines across client accounts  Liaise with other channels and client programs to share and learn strategies internally to ensure the innovative ideas/new tactics and strategies are always being considered  Ensure proper vendor management and communication, amongst team and client  Work collaboratively with client services and analytics teams for annual and monthly budget forecasting and play a part in growing account profitability  Contribute to assist in new business development when required  Willing to provide tactical/operational help amongst the Media team as needed  
