JOB DESCRIPTION
POSITION: Project Manager - Social Media & Content Marketing
STATUS: Part Time
HOURLY: $20 - $25 per hour
This is an exciting opportunity for a Project Manager - Social Media & Content Marketing to work with two highly accomplished individuals (whom are married), on their respective projects: a new music launch of 8 time Grammy nominated artist and a cookbook launch for 4 time cancer survivor . Below is a detailed breakdown of the role, responsibilities, and skills required:
Overview of the Role
The Project Manager will be responsible for managing and executing marketing and social media strategies. The goal is to increase visibility, engagement, and followers across their social media platforms, while also creating compelling content to support the launch of a new single LP and cookbook release in fall & winter of 2025 into 2026. This person will also help update both websites from time to time and assist with various projects as it relates to product launches.
Responsibilities
Social Media Content Creation & Campaign Planning
Develop and execute creative content strategies for both projects.
Create engaging, platform-specific content (e.g., Instagram posts, TikTok videos, Facebook updates, YouTube shorts, etc.).
Write compelling captions, hashtags, and calls-to-action to drive engagement.
Plan and execute campaigns to build anticipation for each product launch.
Scheduling & Posting
Schedule posts across multiple platforms (e.g., Instagram, Facebook, Twitter/X, TikTok, YouTube, etc.).
Ensure consistent posting schedules to maintain audience engagement.
Adapt content to suit the tone and style of each platform.
Collaboration & Coordination
Work closely with the duo and their teams to align social media efforts with overall project goals.
Coordinate with external agencies, designers, and other stakeholders as needed.
Ensure all projects stay on schedule and meet deadlines.
Marketing Asset Creation
Design or oversee the creation of marketing assets (e.g., graphics, videos, promotional materials).
Proficiency in tools like Photoshop, Illustrator, or Canva is a plus.
Copywriting & Proofing
Write clear, engaging, and error-free copy for social media posts, ads, and other promotional materials on website.
Proofread and edit content to ensure accuracy and professionalism.
Skills & Qualifications
Essential Skills
Strong organizational skills: Ability to manage multiple projects with different deadlines.
Excellent communication skills & Attention to detail: Ensure all content is polished, professional, and error-free.
Creative mindset: Ability to generate fresh, engaging ideas for content and campaigns.
Sense of urgency: Capable of working efficiently under tight deadlines.
Technical Skills
Proficiency in social media platforms (Instagram, Facebook, TikTok, YouTube, etc.).
Basic graphic design skills (Photoshop, Illustrator, Canva, etc.).
Familiarity with analytics tools (e.g., Google Analytics, Facebook Insights, etc.).
Microsoft Suite & Google Suite platforms
Square space , email blast marketing
Preferred Skills
Experience in the music or food industry is a plus.
Knowledge of SEO and digital advertising strategies.
Video editing skills for creating short-form content (e.g., TikTok, Reels, YouTube Shorts).
How to Succeed in This Role
Be proactive: Anticipate needs and suggest new ideas to keep campaigns fresh and engaging.
Stay organized: Manage multiple tasks and deadlines efficiently.
Be creative: Think outside the box to create content that stands out.
Be collaborative: Work closely with Roy, Gaynell, and their teams to ensure alignment and success.
This role is perfect for a creative, detail-oriented, and organized individual with a passion for music, food, and digital marketing. If you’re excited about building online communities and driving engagement for these two incredible projects, this could be the perfect opportunity for you!
