Social media manager

Social media manager

12 Dec 2024
California, Los angeles, 90001 Los angeles USA

Social media manager

very challenging and interesting position.

Pls read the info attached.

If you are qualified and know you are the perfect person for this position, pls submit your resume and Protfolio. Good luck!

About the position:

The Social Media Manager is responsible for multiple social media platforms for three respective brands.

Social media platforms include, but are not limited to, Instagram, Facebook, Twitter, LinkedIn, TikTok, and Pinterest.

The Social Media Manager develops, presents, and implements social media strategies for all active social platforms. Part of the role is content creation, to compile monthly content calendars (visuals & copywriting), to post all approved content, to boost content to targeted audiences, and to community manage daily. The Social Media Manager monitors industry trends and keeps a close eye on competitors. The Social Media Manager is responsible for reporting back on all activity and results on social media platforms by presenting data and analytics.

The Social Media Manager supervises, manages, and maintains all social media related tasks for the brands. Sound knowledge and experience is required to take ownership and accountability for the organisation’s social media activities.

A ) KEY RESPONSIBILITIES

The Media Department is structured according to 7 Media Pillars: Strategies, Brand Collateral, Media Publicity, Social Media, Public Forums, Direct Marketing, Internal Communications. Although the key pillar of focus will be Social Media; the Social Media Manager will also be involved in other Media Pillars. See key responsibilities below.

Brands management:

Platforms: Instagram, Facebook, Twitter, LinkedIn, Pinterest (referred to hereafter as multiple channels) TikTok.

1. Strategies

Social Media Strategies: develop, present, and implement creative and engaging social media strategies for all brands across multiple channels

Budget: assist Head of Media in compiling annual social media budget forecasts; monitors social media spend

Research: track industry news and trends – stay up to date with latest social media best practice and technology and report back

Competitor Analysis: analyse competitor activity and report back

KPI/Goal Setting: set targets to increase brand awareness and following for all brands across multiple channels

2. Brand Collateral

Copywriting: copywrite all captions for any social media posts and campaigns

Content Library: develop and managing a system for a content library

Content Creation: create engaging multi-media content for all brands across multiple channels

3. Media Publicity

Press Schedule: understand all brands’ press schedules to tie in relevant social posts to current campaigns

Coverage: awareness of all recent media coverage to be shared creatively on multiple channels

4. Social Media

Calendars: compile monthly calendars for all brands across multiple channels and obtain Dirs. approval

Strategies: review and analyse strategies and constantly research new social media ideas and campaigns

Schedule/post: schedule/post monthly approved content

Community Manage: handle all day-to-day conversation and responding to communities in a timely manner

Boosting: create boosting strategies – identifying best target audiences for multiple channels

Reporting: compile Quarterly social media reports – monitor, track, analyse and report on performance of all brands across multiple channels

5. Public Forums

Schedule: understand annual public forums schedule (events, awards, expos, speaking opportunities) to tie in relevant social posts, e.g. sharing awards shortlisted/won, events attended etc.

6. Internal Communication

Quarterly Magazine: compile quarterly social media results for the quarterly magazine

Staff Communications: educate staff on use of social media and its use within the company, e.g. LinkedIn

please note that some tasks, over and above these listed, might be required occasionally.

B ) KEY REQUIREMENTS

Marketing Degree / Diploma essential

Proficient in Microsoft Word, PowerPoint, Excel

Knowledge of the following is beneficial: WordPress, Meltwater, Hootsuite, Iconosquare, Deltek Vision and Microsoft Power BI, Google Analytics, Mailchimp

Passion for media and marketing

Ability to work accurately and professionally under pressure

Willingness to learn

Organised

Proactive and self-disciplined

Team player

Excellent organization and time management skills

Attention to detail

Takes initiative

Excellent computer and administration skills

Strong research skills.

—this position opportunity is exclusively offered in Silicon Valley ( that’s where Facebook and Tesla are located incase you didn’t know)

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